WebProNews

Real people make the treasure trove of information on Facebook the real draw for developing on its platform, which Mark Cuban believes gives it an edge over Google's OpenSocial conglomeration.

Mark Cuban Cites Trust As Facebook Edge

Cuban came away impressed with Facebook after talking with the company about licensing its API. On an Internet with countless fake identities populating sites, blogs, newsgroups, forums, etc, he wrote on Blog Maverick that Facebook works at tossing people who are not who they claim to be.

"This simple differentiation makes the membership base of Facebook far more valuable than any other social network," said Cuban.

He also called his Facebook profile, "the most comprehensive, self maintained database record about me on the internet or probably anywhere. Access to that information times the however many tens of millions of Facebook active users is worth a lot of money."

Cuban won't be the one developing something to take advantage of the Facebook API. He has suggested to a contact at Yahoo that they license and build upon it, citing the improved relevance of search and advertising results it could give to individual users.

He might give Facebook a little too much credit for its faux identity scrubbing activities. There are nine Mark Cubans, and a Mark Cubano, on Facebook now. Not all of them may be authentic.