Hulu Users Watched 1 Billion Videos In March

By: Mike Sachoff - April 29, 2010

More than 180 million U.S. Internet users watched online video in March, according to the latest research from comScore.

YouTube delivered video to more than 135 million viewers during the month, reaching 3out of every 4 online video viewers at an average of 96 videos per viewer.

Internet users watched a total of 31.2 billion videos in March, with Google sites ranking as the top video property with 13.1 billion videos, representing 41.8 percent of all videos viewed online.

Hulu ranked second with 1.1 billion videos, or 3.4 percent of all online videos viewed. Microsoft sites took the third spot with 655 million (2.1%), followed by Yahoo sites with 478 million (1.5%) and CBS Interactive with 457 million (1.5%).


More than 180 million viewers watched an average of 173 videos per view during the month. Google sites pulled in 136 million unique viewers during the month, followed by Yahoo sites with 56.2 million viewers (8.5 videos per viewer) and CBS Interactive with 46.7 million viewers (9.8 videos per viewer).


Tremor Media was the top video ad network with a potential reach of 96.5 million viewers, or 53.5 percent of the total viewing audience. Adconion Video Network ranked second with a potential reach of 81.6 million viewers (45.2 % of the total video viewing audience) trailed by Advertising .com video Network with 80.8 million viewers (44.8%).



Mike Sachoff

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Mike SachoffMike is a staff writer for WebProNews.

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  • Guest

    I would think that hulu leads in real terms.
    Hulu is profitable. Also I would think that they have more minutes viewed than any other site.
    People watch viral videos for thirty seconds on you tube and hulu gets 25 to 45 minute shows and then movies. It would be interesting to see who leads in minutes viewed.

  • Bernd

    Videos to Watch and Video Publishing Click Here” first of all I’m glad that I haven’t got such a name and hope that you are making the profit you deserve from that name.

    Making a profit from YouTube – calculated in Dollars – is not the point for Google. The real profit are users and especially account owners for their other sections.

  • Guest

    I’m sure they make money somewhere or they wouldn’t be around. It costs a truck load no doubt to keep a site like that going so it has to come from somewhere. Buying shares in the company an option I wonder. :-)