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Google Suffers Market Share Stumble In The UK

Yahoo, Bing gain a little ground as Bing ad campaign prepares to go live

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There are 5 Comments. Add Yours.
  1. i saw a demo of the new microsoft pivot-search feature on ted.com yesterday and it looks very impressive!

  2. If Bing advertisement can upset the state of mind within the UK to suggest that searching the internet is something other than Googling it then potentially they could make enrodes into Google’s market share, however, speaking as a webmaster for around 70 sites within the UK, the statistics do not lie, $2 billion may give them 4-5% increase in search traffic, just if it from inquisitive searchers but what they really need to do is get themselves an adjective “Binging” and work on non-Google features to grab a niche of the market. In the UK, search = google.

  3. I’m sure google will get the market share back again once people realize bing is not as good

  4. The Bing TV campain has launched here with a really bizzare viral featuring a lost woman on Liverpool st station London asking for directions when everyone else on the station starts screeching like a howler monkey!

    Look forward to seeing the market share results

    I wonder if the Bing ad is on Youtube yet? Te he!

  5. As long as Bing and Yahoo are so easy to manipulate by search engine optimisation the results they provide will never be as good as Google, so no matter how much advertising Microsoft do to elevate the Bing brand the search results will dominate users experience. All you need is a good search phrase based URL and you are 90% optimised for Bing. This leads it to being exposed to mis-use the Google bot is awesome and can’t be so easily worked around. It’s the Title tag with Yahoo that does 90% of the optimisation. It takes a lot of effort to get your website to the top of good search phrases with Google, you need the URL, the meta tags and well worked out good links to earn your position with Google serps and as long as this is the case it will continue dominate the market.

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