Google Reportedly Trying Another Content Recommendation Product

By: Chris Crum - February 11, 2014

Google is reportedly getting ready to launch a new content recommendation tool for publishers that would point their website visitors to more of their articles.

Search Engine Journal shares a snippet from an email it and other Google partners have been receiving:

Our engineers are working on a content recommendation beta that will present users relevant internal articles on your site after they read a page. This is a great way to drive loyal users and more pageviews.

It’s unclear exactly what this will look like, and what the recommendations will be based on, but SEJ’s Matt Southern notes it is based on a different algorithm than one Google was using for mobile sites last year.

You may also recall another time Google offered a content recommendation tool via its +1 button:

Content recommendations

At some point, that appears to have gone away.

Image via Google

Chris Crum

About the Author

Chris CrumChris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

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  • Jon McNamara

    They had something like this a few years ago, at least conceptually. It was their related links tool. They shut it down though. Actually, they tried it one, shut it down in 2007, then tried it again and shut it down I think in 2011.

    I actually thought it was a great tool as brought relevant content to pages being viewed, it increased page views, etc. Apparently it did not have enough users but that may have been because it was never heavily “marketed”. Funny, google exited the business and that then opened it up for an entirely new industry such as Outbrain, NRelate, Taboola, etc.

    http://en.wikipedia.org/wiki/List_of_Google_products

    “Related Links – automatically brought fresh, dynamic and interesting content links to any website. Webmasters could place these units on their site to provide visitors with links to useful information related to the site’s content, including relevant videos, news, searches, and pages. Discontinued on April 30, 2007.”