Google has acquired Appetas, a service that lets restaurants showcase their menus across devices. Restaurant owners can keep their info up to date on their own. Or at least they could. Google is shutting the service down as it takes the team behind to work on its own offerings.
A message on the Appetas site says:
We started Appetas to drastically simplify life for merchants by giving them a beautiful, easy-to-use online presence in seconds. We now have an opportunity to help merchants on an even bigger scale.
We are excited to announce that the Appetas team is joining Google. Google shares Appetas' vision for bringing incredibly simple experiences to merchants that strengthen their business. We're very excited to use what we've learned with Appetas to create something even better at Google.
To focus on our new endeavors, we’ll be shutting down the Appetas service and working with our customers to transition their websites over to alternative platforms. We’ll be reaching out to each customer individually to ensure a smooth transition.
Thanks to all of our customers and partners who used the service, gave us feedback, and helped make Appetas what it is today. In addition, we wouldn’t be here without the guidance and support we received from our families, friends, mentors, and investors. This has been an incredible experience and we can't wait to discover what the future holds!
The company is based in Seattle. It's unclear if the team will be moving. Terms were not disclosed.
Image via Appetas