Facebook is trying its damnedest to catch up to YouTube when it comes to being a video powerhouse, and it's gaining ground. Now, the company has made a high-profile partnership with HBO to get more people watching video on the site.
In an exclusive deal, Facebook users are now able to watch the series premieres of two HBO shows – Ballers and The Brink.
The first episode of Ballers is available to watch, in its entirety, on The Rock's Facebook page. He posted it just three hours ago and it's already approaching 50,000 views.
The first episode of The Brink is available on The Brink's official Facebook page.
It's important to note that these episodes are not available in full on YouTube – where HBO has been uploading some full episodes for a while now.
Of course, the goal here is to get the shows in front of a bunch of eyes and hope that it inspires people to subscribe to HBO NOW, the company's just-launched standalone streaming venture.
Both are worth your time – especially for free. I mean, it's The Rock. What more needs to be said?
Image via HBO