Yelp is rolling out a new Menus feature, which compiles visual menus along with Yelp reviews and user-uploaded food pictures. These will be accessible from business pages, on the website and the Yelp app. You can find them under “Explore the Menu”.
“Specifics on menu items, like description and price, will match up with Yelp’s user generated photos and reviews mentioning that particular dish,” explains a Yelp product manager in a blog post. “Feeling indecisive? Pick something with the “popular” tag – items Yelpers can’t stop talking about – and you’re guaranteed a good meal.”
The feature is starting to roll out today in the U.S. Yelp is quickly expanding its operations in Europe, so I would not be surprised to see the feature launch there in the near future.
Interestingly, Yelp says this the first time it has rolled out a new feature on its website, mobile website and mobile app all at the same time.