Yahoo Acquires Milewise, GoPollGo For Mobile Team

Chris CrumBusiness

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Yahoo announced that the teams from both Milewise and GoPollGo have joined Yahoo.

In an email, a spokesperson said, "Today Milewise and GoPollGo joined the Yahoo! mobile team. GoPollGo created a cool social polling app. The team has joined our mobile org in Sunnyvale. Milewise created a great app to make travel planning easier and personalized. They have joined our New York mobile team."

Milewise will be shutting down its own service as it focuses on Yahoo's mobile efforts. The company posted this message to its homepage:

MileWise began almost four years ago with the goal of creating a simple, powerful product to help people and providers get the most value out of their rewards.

Along the way, we've been lucky to connect with an incredible community of fellow travelers, without whom we wouldn't have made it this far. To everyone who took MileWise for a spin: THANK YOU! You shared our vision of what MileWise could become, and generously donated your time and passion towards making it a reality.

As part of the transition, the MileWise service will be shutting down. It's tough to say goodbye to something we've dedicated so much to. But, we've tried to make it easy to take your data with you. We'll be sending everyone an email with instructions on exporting your data, and if you have any questions don't hesitate to email us.

The MileWise team will be joining Yahoo! in NYC's Bryant Park office. We're thrilled to be joining such a talented group of inventors, and can't wait to get working on the next big thing coming out of Yahoo.

Again, we'd like to thank everyone who supported us along the way: our investors, our employees, our partners, and most importantly, our fellow travelers.

Likewise, GoPollGo is shutting down support for its own properties, and will focus on Yahoo. The company shared this message on its site:

We are excited to share some big news: We’re joining Yahoo! For two years, we've worked incredibly hard to make it as easy as possible to get feedback from friends and followers. It has been so rewarding to build a product that scaled up to millions of people and supported large media properties and diverse brands -- all while staying true to promise to deliver fun, engaging, real-time experiences.

We're so excited to bring the knowledge and experience we've gained at GoPollGo to Yahoo!. We share an enthusiasm for building delightful user experiences, and we couldn’t be happier to join forces.

Huge thanks to all our users, partners and customers who helped us realize our vision. As of today, we'll no longer be supporting GoPollGo's properties on the site, embeddable widgets or mobile app. If you have any questions or want to get in touch, shoot us an email to

Yahoo wasn't joking when it was talking about its focus on mobile. We'll see how long it takes for these acquisitions to surface in Yahoo properties. It didn't take Summly very long.

Last week, Yahoo announced the acquisition of Astrid, another mobile app.

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.