WPN Today: Facebook Adds Analytics Tools to Increase Conversions for Business

Facebook has launched new tools in their analytics suite to help businesses using their platform to better convert visitors into customers or subscribers. At F8, Facebook’s developer conference, the company announced Journeys from Facebook Analytics that anonymously aggregates data from visitors to…

Google Using Google Cardboard to Bring a Virtual Gay Pride Parade to Students

Google shared a story today on their Education Blog about their efforts to use their virtual reality in a box solution, Google Cardboard, to demonstrate diversity and gay lifestyles to students across the world. “Earlier this year, we launched #prideforeveryone,…

Highly Anticipated Oculus Touch VR Controllers Now For Sale

Facebook has announced that the highly anticipated Oculus Touch VR Controllers are now available for purchase. Touch allows you to use your hand gestures intuitively within the virtual world, making for a much more immersive experience. Facebook is also releasing…

Zuckerberg: Virtual Reality will be the Most Social Platform Ever!

Mark Zuckerberg says that virtual reality will be the most social platform that ever existed. Zuckerberg hosted an in-person Q&A in Rome, Italy Friday when he focused in on virtual reality when asked if Facebook change our lives as much…

A YouTube Introduction to 360-Degree Video and Virtual Reality

“360 is a video format that unlike traditional video, is capturing in full 360, so full spherical,” commented Kurt Wilms, Senior Product Manager at YouTube. “When we talk about 360 at YouTube, we’re talking about filming content and viewing content…

The Future of Ecommerce: 2020 and Beyond

“We believe retail is at a tipping point,” said Robert Peck of SunTrust Robinson Humphrey in a note to clients. “E-Retailers are leveraging new capabilities in old business models to expand existing and new markets like apparel, grocery and personal…

YouTube Ramps Up VR Efforts

YouTube is ramping up its virtual reality efforts. The company has announced two new VR features for its Android app – VR video support and the ability to watch any YouTube video via Google’s Cardboard VR headset. “First, YouTube now…

Google Is Bringing VR to the Classroom

Google launched an app earlier this year that allows teachers to create virtual reality field trips using Google Cardboard VR. Now, the company is getting a little more hands-on and taking the Google Expeditions initiative straight to the classroom. Google…

Oculus Rift Pre-Orders Begin Later This Year, VR Device Ships Early 2016

The Facebook-owned virtual reality company Oculus has announced that its headset, the Oculus Rift, is almost ready to go. You’ll be able to pre-order an Oculus Rift later this year and the device will ship early next year. The finished…

GoPro Is Getting Serious About Virtual Reality

GoPro is getting serious about virtual reality. The camera-maker has agreed to acquire French company Kolor, a startup that specializes in immersive 360-degree videos. Kolor takes multiple photos and videos and pieces them together to form an interactive virtual experience.…