Tag: semper

How Ranking Works In Pinterest’s Guided Search
Pinterest launched Guided Search last April as a new way to help...
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Google Analytics Makes Remarketing Activation Easier
In an effort yo make it simpler for advertisers to enable remarketing, Google has added the ability in Google Analytics to do so with a single toggle with new Instant Activation. N...
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Over Half Of Emails Opened On Mobile Or Tablets
Experian Marketing Services has released its 2014 Q3 Emai...
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Pinterest Marketing Tips From A Guy That’s Been Doing It For 5 Years
Pinterest may have plateaued as a driver of traffic to websites, at least...
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Pinterest Search Gets Better For Men (And Some Growth Stats Regarding The Male Gender)
Last year, Pinterest launched Guided Search, a revamp to its search feature enabling users to find things they didn't necessarily know they were looking for. You can start with a r...
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Facebook Video Is Huge. How Should This Affect Your Strategy?
Earlier this month, Facebook revealed that the number of video posts per pe...
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Facebook Exchange (FBX) Is Apparently On The Way Out
Facebook launched Facebook Exchange, otherwise known as FBX, back in 2012, and from the sou...
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Report Looks At Yahoo Firefox Deal’s Impact On Paid Search
In November, Yahoo and Mozilla announced a new partnership, which would make Y...
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How SMBs Can Deal With Facebook’s News Feed Changes
In November, Facebook warned businesses that more change was coming to its News Fe...
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Why Aren’t SMBs Investing More In Online Marketing?
Local SEO firm BrightLocal recently released some findings from its annual SMB Inter...
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Promoted Pins Are Really Good At Getting Clicks
When 2015 started, Pinterest made reservation-based Promoted Pins available to all advertising partners. Early indication is that the ad format could be a major driver of revenue f...
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How Social Media Makes Email Marketing More Effective
A study from Nielsen once found that 92% of people trust word-of-mouth marketing. Most of the time this comes from social media, and marketers should consider harnessing that with...
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How Email Is Helping StumbleUpon Drive Engagement
Despite the fact that it continues to be a major source of traffic for many websites, StumbleUpon continues to fly somewhat under the radar for a lot of marketers. The company has...
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Pinterest SEO: Things To Consider
A lot of website owners and marketers are still trying to crack the Pinterest nut. If Facebook referrals...
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Is The End Nigh For Your Facebook Traffic?
Facebook is quickly becoming a major force in online video. Over the past year or so, brands have posted more and more video content, and it has now...
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