In an effort yo make it simpler for advertisers to enable remarketing, Google has added the ability in Google Analytics to do so with a single toggle with new Instant Activation. N...
Last year, Pinterest launched Guided Search, a revamp to its search feature enabling users to find things they didn't necessarily know they were looking for. You can start with a r...
When 2015 started, Pinterest made reservation-based Promoted Pins available to all advertising partners. Early indication is that the ad format could be a major driver of revenue f...
A study from Nielsen once found that 92% of people trust word-of-mouth marketing. Most of the time this comes from social media, and marketers should consider harnessing that with...
Despite the fact that it continues to be a major source of traffic for many websites, StumbleUpon continues to fly somewhat under the radar for a lot of marketers. The company has...
Facebook is quickly becoming a major force in online video. Over the past year or so, brands have posted more and more video content, and it has now...