There are many ways to market your business through Facebook. Some are obvious, and others not so much. One thing you can pretty much count on is that there are incredible masse...
Spending on online advertising and marketing will surpass print in 2010 for the first time, according to a new report from Outsell.
Companies will spend $119.6 b...
As fans of "The Office" may know, it's fairly common for the entertainment industry to take a successful concept and adapt it for use overseas. And now, Microsof...
You'll often notice than when a new web service or marketing strategy gets starts getting some buzz, it will often be referred to as a "_____ killer", when in most cas...
When businesses think about search and social media, a great deal of the time, they are thinking about traffic, customer engagement, and brand awareness. While these are all goo...
The Center for Digital Democracy (CDD) has asked the Food and Drug Administration (FDA) to investigate the online marketing and behavioral targeting practices of pharmaceutical...
It's an unfortunate fact that the speakers at some conferences can be self-serving; few people are going to go onstage and not promote their own company, never mind admit its fa...
As reliable and useful a marketing tool as email's proven to be in the past, it'll be better than ever in the future, according to one expert. The Director of eMarketing E...
Social marketing company Context Optional has launched Social Marketing Suite (SMS), a customizable platform for brands to manage and build their presence on Facebook....
Super Bowl 2010 will be forever remembered for a few things: New Orleans winning their first championship, Peyton Manning’s locker room walk-of-shame and Google ru...
The most powerful marketing campaigns are often the ones that we as consumers can identify with or connect to in some way. One way that businesses invoke such a feeling from pot...
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