Google announced that it is launching internal redirects to DoubleClick for Advertisers, custom creatives and mobile data transfer features to DoubleClick for Publishers.
Publi...
As part of a separation of its businesses, Rupert Murdoch's News Corp. announced today that it will cease standalone publication of The Daily, its made-for-tablets news publication...
Can the creators of Blogger and Twitter really revolutionize web publishing again? We may find out soon. If they don't, it's not for lack of trying.
Blogger and Twitter co-foun...
Google announced a new ad size for AdSense today: the 300X600.
"As screens grow and web content continues to become richer, the format and capabilities of ad units continue to...
Adestra put out an interesting report on what works in email subject lines and what doesn't. Character count, word count and the keywords themselves are all key ingredients, and th...
The story is old, but it is ongoing. It's the same argument that's been around for years, but it's reaching a boiling point, and it's doing so at a time when the flow of news is co...
Yahoo announced a big deal today with Wenner Media, which will see editorial teams from both companies working together to produce new editorial franchises around entertainment top...
Media groups Bertelsmann and Pearson, which own Random House and Penguin, respectively, announced a merger of these two publishing giants.
Under the terms of the deal, Bertels...
Google is rolling out some new features to Google News search, including click-to-expand news results clusters, more multimedia and some updates to the layout.
"Last year we up...
Google prepared a note about a proposal by French lawmakers and backed by French news publsihers, which want search engines to license all of their content. Publishers want to be p...
Newsweek, which has been in publication for nearly 80 years, is adopting an all-digital format. In 2010, the publication merged with online publication The Daily Beast, and now the...
Google announced some changes to performance reports for AdSense today. The company says the changes will improve usability and make the reports more visually compelling.
One c...
The web claims a historic print publication.
Penske Media Corporation, which owns publication/blog brands like BGR, Deadline, Hollywood Life, HollyBaby, ENTV, MovieLine, TVLine...
WebProNews is an iEntry Publication
