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Tag: personalization

Why You’re Probably Not Doing Personalization Well Enough
SAP’s hybris released some interesting findings about how companies use personalization. In short, the company found that brands are failing at ...
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Twitter’s Vine Adds New Personalization
Twitter-owned short,looping video service Vine announced a new feature that adds a touch of personalization to the service. It’s a new personali...
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Your Customers Want More Of This From Your Business
Personalization. Consumers want offers from businesses to be more personalized. The question is: are you doing your part? And to what degree? Are you ...
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Using Personalized Data Critical To Brand Loyalty
As more consumer data is available to brands than ever before, you might think that brands would be able to capitalize on this, and know their custome...
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Brands Don’t Know Their Customers As Well As They Think They Do
IBM and Econsultancy have some new research out suggesting a “massive perception gap” between how well brands think they are marketing to ...
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Google News Now Gives Personalized Suggestions
Google News has had personalization feature for a long time now, but a new feature actually suggests stories for users based on their interests. Googl...
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Yahoo Does Some New Search Personalization
Yahoo announced that Yahoo Search is now showing personal results for signed-in users, which include upcoming flights, events, and packages. This is a...
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Etsy Aims To Help Sellers By Giving Buyers Custom Recommendations
Etsy announced this week that it is making some changes to make the shopping experience better for customers, which will in turn positively affect sel...
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AOL Acquires Web Personalization Firm Gravity
AOL announced that it has entered into an agreement to acquire Gravity, developer of content optimization and personalization technology and “th...
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Amazon Will Let You Personalize a Kindle Cover for No Additional Charge
If your Kindle device is looking a bit…bland for your tastes, Amazon is now allowing you to spruce it up with a cool new cover. Not just any cov...
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Twitter Rolls Out New Recommendations
Twitter announced that it is rolling out a new kind of recommendation to some users, which aims to deliver personalized suggestions based on when mult...
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Yahoo Launches Newly Redesigned My Yahoo, Wants iGoogle Users To Come Aboard
Yahoo announced today that it has launched a new redesigned version of My Yahoo, where users can now get an even more personalized experience. It̵...
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Pinterest Now Tracks You Automatically, Lets You Opt Out
In an effort to make you “feel like Pinterest is really yours,” the social network is beginning to implement a new personalization feature...
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SiriusXM’s MySXM Lets You Personalize Channels
SiriusXM announced the launch of a new personalization feature called MySXM, which enables users to personalize over 50 its channels by creating up to...
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What Personalization, Privacy And Competition Mean For Google’s Future
As previously reported, Google has expanded its field trial for Gmail results on web search results pages. Now, it includes Google Drive and Google Co...
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DuckDuckGo Thinks You Don’t Want Personalized Search Results
DuckDuckGo is following Bing’s lead with a new ad telling you why its results are better than Google’s. Unlike Bing’s “Bing It...
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Yahoo To Focus On Mobile And Personalization
Yahoo will reportedly be increasing its focus on mobile and personalization moving forward under new CEO Marissa Mayer. Mayer held a meeting with Yaho...
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This Is How Google Plans To See Through Your Eyes (Literally)
Google has captured many imaginations with Project Glass, and the device will not even be available to consumers until next year at the earliest. Wear...
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Here Are The Cards Google Now Is Starting With
Google Now, Google’s new Android feature, now has a landing page with information about it. This includes the diagram above. The page begins wit...
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Twitter Experiments With Personalized User Suggestions
Twitter announced that it is conducting some personalization experiments for users. Specifically, Twitter is trying to tailor user suggestions (sugges...
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