Facebook Points To Neuromarketing Research To Illustrate That Mobile Is More Effective Than TV For Ads

Facebook recently released a study it commissioned from neuromarketing agency SalesBrain looking at how people’s brains respond to ads on smartphones versus televisions. It’s certainly worth noting that much of Facebook’s business depends on people buying mobile ads, but the…

Turning to the Human Brain for More Accurate Market Research
More WebProNews Videos   Neuromarketing is a fascinating area of marketing that we don't discuss very often, but can provide some quite useful information to those willing to pay for the research. WebProNews recently talked with Roger Dooley, President of…