It’s nothing new for Google to try to get webmasters to stop focusing on getting links to help their search rankings. Buying links has long been a major no-no, and has hurt plenty of sites over the years as Google…
What is the Most Effective SEO Tactic?
What is the Most Effective SEO Tactic? If you’re trying to gain visibility for your website, you’ve no doubt wondered about the answer to that question at some point. Well, it just happens to be the very thing that Google…
Google Says You Should Avoid Link Building
You know how you’ve been building links to your website for years, trying to get Google look upon it more favorably? Well, according to Google, you shouldn’t bother doing that. Do you think there’s still value to link building? Let…
Link Expert Eric Ward Talks Fear And The Evolution Of Links
The nature of links on the web, particularly in relation to search, has changed a lot over the years, and there’s probably nobody out there with more insight into this than Eric Ward, who’s focused on this specific topic for…
Google Launches Link Building Tool For Affiliate Network Publishers
Google announced a new link building tool for Affiliate Network publishers by way of Chrome extension. It’s called, simply, the Google Affiliate Network Link Building. “Publishers have long been able to create links by signing into Google Affiliate Network and…
Google Shares Its Viewpoint on Earning Quality Links
SEO changes all the time as search engines make adjustments to their algorithms and user interfaces, users adopt new technologies, etc. Still some things never change, like Google’s view on spammy links.
Do you agree with Google’s philosophy on link-building? Share your thoughts here.