Tips For Optimizing Your Email Marketing Strategies

More than 361 billion emails will be sent every day by 2024. What do professional marketers have to say about email?

Latest Debt Collector Weapon: Unlimited Texting, Email and Instant Messaging

Individuals in debt should start preparing for a flood of unwanted texts, emails and social media messages from debt collectors.

Notability Maker Releases Twobird Email Client

Ginger Labs, the makers of Notability, have released Twobird, a brand-new email client for iOS, macOS, Windows and Android.

Newton Lives On As New Owners Take Over From Essential

Popular email app Newton Mail has received another lease on life, thanks to new owners who are taking over for Andy Rubin’s failed startup Essential.

Mozilla Unveils Email Aliases With Firefox Private Relay

Mozilla has announced it is working on Private Relay, an email alias generating service designed to protect user privacy.

New AI-Powered Email Capabilities Released Into Salesforce Marketing Cloud

“We’re making email marketing even smarter with a set of new AI capabilities getting released into Salesforce Marketing Cloud,” says Salesforce VP Armita Peymandoust. “One of them is Einstein Engagement Frequency. The other one is Einstein Send Time Optimization. We also have Einstein Content Tagging out and available today to our customers.”

Microsoft’s New Outlook Sports Smarter Features and Customization Options

On Tuesday, Microsoft launched its new Outlook.com beta, which sports a new design and comes packed with new features users might find useful. For instance, the search interface has been relocated, email attachments can be previewed and the new inbox…

How to Supercharge Your Prospecting Emails

I ran across a YouTube video by sales guru Marc Wayshak offering key tips for writing effective prospecting emails that decision makers want to open, read and respond to. The problem is most prospecting emails fail to engage the recipient…

Email Marketing Only Becoming Bigger Priority For Marketers

Email on Acid recently released the results of a survey of 3,550 professionals (including marketers and developers) from last fall, looking at development, design, and marketing trends and behavior in email marketing. Based on this, email marketing is going to…

Google Adds New Features To Inbox

Google announced the launch of three new experiences for its Inbox by Gmail product including streamlined events, “glanceable” newsletters, and saved links. For events, Inbox will now gather emails from a single event together and show you what has changed.…