YouGov, which measures consumers' perception of various brands, is reporting that brand perception of Yahoo is down considerably over the past year, and particularly since the whol...
If you run a Facebook page and you're main focus involves increasing your total number of "likes," you're doing it wrong.
That's the takeaway from a new study from...
If you run a brand page on Facebook, you may have to pay a little more attention to the kinds of comments that your fans are leaving on your posts.
In Australia, the Advertisi...
Anyone who has ever visited the official website of a brewery or tried to watch a Mature-rated video game trailer knows the pain-in-the-ass part where you have to enter in your bir...
If you're ever having a fight with your significant other, know that you can find common ground over your shared love of Google, Dove, and Southwest Airlines.
Brand insight firm...
During the State of the Blogosphere presentation at the 2011 BlogWorld Expo, Technorati CEO Shani Higgins discussed the sometimes tenuous relationship between professional bloggers...
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