A man with a very interesting history when it comes to social media and tech investments may soon be brought in to replace a high-ranking exec at Yahoo. Rumor has it Hilary Schneider, EVP, Americas Region will step aside in order to make room for Ross Levinsohn.
Remember Levinsohn? He used to work for Fox Interactive Media, and is credited with making the then-smart decision to purchase MySpace. Plus, more recently, he’s been involved with some venture funds, perhaps gaining exposure to important up-and-coming companies.
In any event, Kara Swisher reported earlier today, "While the deal is not completely struck, sources said Levinsohn is very close to taking the job. . . . Sources added, if he does, he is likely to remain living in Los Angeles, where he has long been located."
Swisher also wrote, "It’s likely Yahoo will hire a major ad sales exec to work under Levinsohn, and sources said the company has been in contact with several prominent execs to fill the slot left open with the March departure of Joanne Bradford to Demand Media."
So look for big and potentially exciting changes to occur at Yahoo in the near future.
Goodness knows Carol Bartz needs to stir up more enthusiasm, given all the recent talk about replacing her.
UPDATE: Levinsohn’s new role is official now.