Nicorette has launched a Facebook contest promoting its new mini lozenge.

The contest called "mini Moments" ask smokers to share their most important reason for wanting to quit smoking. The mini Moments Facebook page is designed to help connect smokers who want to quit, allowing them to offer each other support during the quitting process.

Smokers joining the contest will receive tips from Dr. Drew Pinsky on ways to stop smoking while sharing stories with others who are trying to quit. The contest winner will get to meet Dr. Drew in person, attend a live recording of his radio talk show, "Loveline," and receive a free supply of Nicorette mini lozenges.

"Smoking is an addiction, and when trying to quit, smokers may need help to address physical nicotine cravings as well as behavior change," said Dr. Drew.

"Products, like the new Nicorette mini Lozenge, can help address the physical symptoms associated with quitting and a new movement we’ve created online will help connect smokers, allowing them to share their stories and support."