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New York Times Launches Full Content For iPad App

The New York Times today introduced its NYTimes App for iPad, which replaces its Editors' Choice App. The new app has more than 25 sections of Times content, including more videos an...
New York Times Launches Full Content For iPad App
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  • The New York Times today introduced its NYTimes App for iPad, which replaces its Editors’ Choice App.

    The new app has more than 25 sections of Times content, including more videos and photos; breaking news alerts; and improved section and article navigation.

    The NYTimes is free for now and available in the App Store, but that will change when the Times launches its pay model next year, requring an iPad app subscription.

    Four sections of the app are available at download including Top News, Most E-Mailed, Business and Video. To access all other sections, users log in with their existing account or register within the app to create an account.

     

    NYTimes-iPad

     

    “More and more, our readers are connecting with The Times across a variety of platforms, and we are developing products that allow them to engage with our content in a meaningful way," said Yasmin Namini, senior vice president, marketing and circulation, The New York Times Media Group, and general manager, reader applications.

    Features of the NYTimes App include:

    *Streamlined navigation – a popover section listing allows for smooth navigation between sections. On article pages, a navigation bar beneath the article allows users to swipe through and select other articles within the section.

    *Share options – share articles, videos and multimedia with a full set of tools, including Facebook, Twitter and e-mail.

    *Share options – share articles, videos and multimedia with a full set of tools, including Facebook, Twitter and e-mail.

     

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