mSpot has announced what it is calling the “Holy Grail of Mobile Movies”. In other words: instant streaming and progressive downloads. It will first be offered on newly shipping Lenovo tablets.
“While there is growing competition for streaming movies – it’s mostly on PCs and web-enabled TV –very little downloading is available on mobile devices,” the company says. “Movie DRM for the mobile is not the same as movie DRM for PC, (companies like Amazon/Blockbuster have created their own players to solve the download problem on PC, but are unable to both stream and download movies to mobile devices).”
Lenovo and mSpot have together developed their own DRM solutions for mobile movie downloads, using Microsoft’s PlayReady.
According to mSpot, it’s the only player that is able to serve the “very fragmented market” cross platform with both iOS and Android.
“Amazon, Apple and Blockbuster boast the ability to download and instantly watch – but they are actually referring to TV shows; movies require a full download before you can watch them, (Apple states in their video tutorial, that you can start watching right away -while downloading), but fail to mention this doesn’t apply to movies,” mSpot says. “Amazon and Blockbuster have built their own DRM-enabled movie players, but users must still download the entire movie before watching.”
The company also points out that Blockbuster used to support iOS devices, but no longer offers this.