Jennifer Lawrence has always been associated with Dior and now it seems that their love affair will continue indefinitely.
The French fashion house recently announced that aside from starring in ad campaigns for the brand’s ready to wear line Be Dior and Miss Dior handbags, the Hunger Games star is also the new face of the Dior Addict makeup line.
“As part of her involvement, Jennifer Lawrence will be seen appearing in commercials and a custom-made print campaign for the brand- engaging young, confident women who exude the vibrant, seductive flair of Dior Addict makeup,” the company’s press release stated.
Dior Addict Lipstick Collection is slated to be re-launched on September 1 of this year and will feature 44 brand new hues, as well as a new formula.
The makeup line’s first official photos have already been released and showcase the 24-year-old rocking a light, bubblegum pink lipstick, peach blush, bronze eyeshadow, dark lashes and dark brows.
BIG congrats to #JenniferLawrence, the new face of @Dior Addict Makeup! http://t.co/I9xpIc339U pic.twitter.com/YfJ9Z6bgeB
— Allure (@Allure_magazine) May 12, 2015
The American Hustle star’s fresh faced appeal clearly shone through and was set perfectly off with a windswept updo.
There also seems to be less Photoshopping involved as a few of Lawrence’s freckles were clearly visible. It’s a nice nod to the down-to-earth actress who’s usually very open to the fact that her glamorous pictures often required some professional help.
“I love Photoshop more than anything in the world,” the actress told Access Hollywood one time before admitting that “of course it’s Photoshop; people don’t look like that.”
This will be quite a change for Lawrence as her previous ad campaigns with Dior usually revolve around its clothing line, bags and accessories.
It’s a great move for the fashion house as Lawrence is set to appear on red carpets in the next few months for the last installment of the Hunger Games and the biopic Joy.