Google’s Matt Cutts has been putting out Webmaster Help videos for years now, answering questions from webmasters who want to learn more about optimizing for Google search results. Sometimes these videos are really helpful. Sometimes, perhaps, not as much. Either way, you’re not going to get much better advice about what Google is looking for from sites than you’ll get from Google itself.
Following are some of the best Matt Cutts videos of 2012. Most are from the Webmaster Help videos, but there are a few others sprinkled in. You may have seen some or all of them. Maybe you’ll come across some you missed.
We’ll start with the best: this parody video of Cutts on how to rank #1 in Google:
The rest are real.