A couple months ago, Twitter officially announced its Buy button to enable users to make purchases directly from tweets. It didn’t make it immediately available to all businesses, however.
Twitter said in September that it was beginning to test it for a small percentage of U.S users with test partners only. Now you can look at the button in action right here, and make a purchase should you desire.
Strangely enough, the button doesn’t appear in embedded versions of the same tweet:
Holiday gift idea time! Buy an AMC gift card and get a #free small popcorn coupon for every $30 you spend! http://t.co/RWMQ21BBTT
— AMC Theatres (@AMCTheatres) November 20, 2014
Click the buy button, and you’ll be presented with this:
From there, click “buy now,” and you’ll get this:
And so forth.
It remains to be seen when the feature will become more broadly available.
Via AllTwitter
Image via Twitter