Google Reveals Gift Search Trends

Last week, ahead of the Thanksgiving holiday, Google shared a look at related trending searches. Now, with Black Friday over and half way into Cyber Monday, the company is giving us a look at trending...
Google Reveals Gift Search Trends
Written by Chris Crum
  • Last week, ahead of the Thanksgiving holiday, Google shared a look at related trending searches. Now, with Black Friday over and half way into Cyber Monday, the company is giving us a look at trending gift searches.

    “If your holiday shopping plan this season involves grabbing a spare minute on your phone to hunt for presents while you’re standing in line or on the train to work, you’re not alone,” says Brad Johnsmeyer with Google Insights. “More than half of holiday shoppers say they plan to use their smartphones in free moments throughout the day to get their holiday list done. As we wake up to what has become the day for online deal hunting—Cyber Monday—we took a look at the top gifts trending on Google Search to help you shop smarter in those spare moments. Here’s a look at online shopping search trends across the U.S., to give you ideas of what your loved ones might like to find under the tree.”

    When it comes to toys, it’s drones that people seem to be most interested in.

    “Drones are no longer expensive playthings for the tech-savvy,” says Johnsmeyer. “Search for ‘toy drone’ and you’ll find countless inexpensive, easy-to-use devices available from department stores and toy stores. And they’re popular—nationwide, shopping searches for drones are up 80% over the past year, and they’re highest in California.”

    Here’s what the trends look like for apparel and electronics:

    Google recently redesigned Google Shopping to make finding things like this easier on mobile devices.

    Images via Google

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