The Nexus 4 remains one of the best smartphones on the market, especially for its price. Google is now making its smartphone almost impossible to resist.

Google announced today that both variations of the Nexus 4 – the 8GB and 16GB variants – are now $100 cheaper. That means the 8GB Nexus 4 now sells for $199 and the 16GB Nexus 4 sells for $249. It’s now without a doubt the cheapest flagship Android smartphone available.

So, is the Nexus 4 worth it with this latest price drop? Well, the device sports a 4.7-inch 720p display, 2GB of RAM, a 1.5GHz quad-core CPU, Android 4.3 and an 8MP back camera. For $199 off contract, that’s an amazing deal for the hardware that’s packed into the device. Can it compete with the HTC One or the Galaxy S 4? In specs, no, but it can easily compete in usability as stock Android 4.3 is much better than either Samsung’s TouchWiz or HTC Sense.

Of course, we do have to look at this sudden sale as a sign of things to come. It could very well be that Google is preparing to launch the next Nexus smartphone in the near future. It’s not uncommon for manufacturers to drastically reduce prices before the launch of its next big product. For those buying the Nexus 4 at this new price, you will have to understand that the Nexus 5, or whatever it’s called, is just around the corner.

Even then, the Nexus 4 is a fantastic device and will continue to receive regular updates straight from Google. The Galaxy Nexus is still receiving regular updates from Google so it’s not hard to imagine that the Nexus 4 will remain relevant for many years to come.

[Image: Google Play]
[h/t: Engadget]