Facebook Page admins are seeing some new features, which are either in testing or early phases of being rolled out.
In separate reports, AdWeek points to photo uploading tools and call-to-action prompts.
The call-to-action prompts are coming when admins launch the Pages app. According to the site, a blue bar shows up under the cover images with text that says, “Create a call to action.” Clicking that brings up a list of options for users to get in touch (“Call Now,” “Contact Us,” “Send Message”), buy products/services (“Book Now,” “Shop Now,” “Sign Up”), or other things like “Play Game,” “Use App,” and “Watch Video”).
The photo tools reportedly come in when an admin clicks on a photo or video in the page’s status update composer. AdWeek says doing so brings up four options: Upload photos/videos, Create photo album, Create a photo carousel, and Create slideshow. The carousel option lets you build a scrolling carousel with a link while the slideshow lets you add three to seven photos to create a video.
We haven’t seen any comment or announcement regarding these features from Facebook, so they’re likely just testing them. As you know, Facebook is constantly testing things with small subsets of users.
For verified pages, however, they did announce some new features for the Mentions app today.
Image via Facebook