eBay has partnered with social shopping website Groupon, to offer daily deals from Groupon throughout its site.
Members of the eBay Bucks Rewards Program who purchase Groupon deals from the eBay site earn 5% of the purchase price back in eBay Bucks. Groupon is available in more than 100 North American markets and offers nearly 200 deals per day; eBay will use geolocation to find the closest deal for each user.
“This affiliation blends the unbeatable deals and unique experiences of Groupon with the depth and breadth of merchandise on eBay,” said Sean Smyth, Vice President of Business Development at Groupon.
“Now, shoppers can connect with the best local businesses in their area with the bonus of earning eBay Bucks.”
Groupon subscribers get free daily emails alerting them to the deals. The deals are activated only when a minimum number of people agree to buy, encouraging subscribers to share the promotion with family and friends.
“Teaming up with Groupon allows us to surface deals tailored specifically to eBay users and then reward them for shopping,” said Kurt Apen, Senior Director Loyalty & Consumer Marketing, eBay.