LocalSearchPro

Google Expands Local Inventory Ads
Google announced the expansion of its local inventory ads to additional countries and formats. The ads are now available in the UK, France, Germany, Japan, and Australia....
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Google Changes Search Ads On Smartphones
Google announced some tweaks to the way it displays mobile search ads on smartphones. Beginning on October 15th, ad extensions may show instead of the second line of ad text. H...
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Yahoo Buys Zofari For Local Search
Yahoo has acquired Zofari, which offers a local search and discovery app of the same name. It first launched in 2012. Zofari announced the acquisition on its...
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Google Update Hits Local Search Results
Google has reportedly launched a significant algorithm update that's shaken up local search results in the United States quite a bit. Following a tip from Brian May on Twitter,...
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Google Expands Flight Search To More Countries
Google announced the expansion of Flight Search into three more countries: Denmark, Norway, and Sweden. This is the first time Google has added countries since launching in Ireland...
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Groupon Finds ‘Direct’ Traffic Is Really Organic Search
Groupon ran an experiment to try and figure out where "direct" traffic that appears in analytics programs is really coming from. Gene McKenna, director of product management at Gro...
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Pinterest Continues To Make Search Improvements
Pinterest has been focusing a lot of its efforts on search lately, and that continues with the announcement of some improvements to place search. Back in November, Pinterest...
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Twitter Forecast: Cloudy with a Certainty of Hyperlocal Weather Targeted Ads
In the near future, you can expect to see a new type of promoted tweet that's appearing in your feed because it's raining outside. Or because the forecast calls for a b-e-a-uti...
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Madeleine McCann Search Yields No New Evidence
Madeleine McCann has been on the minds of many over the last several years, since she disappeared without a trace from her family's vacation villa in Portugal in 2007. She was not...
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Delaware Shark Bite: Locals Startled By Rare Attack
Shark attack. If there were ever two words that could terrify a person into living a landlocked existence, it would be those. The level of fear that sharks create in...
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Apple Reportedly Buys Another Search Company
Earlier this week, Apple unveiled its new operating systems for Macs, iPhones, and iPads. As previously reported, there are some significant search-related features and changes tha...
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Madeleine McCann: Search Begins With Dig In Portugal
Madeleine McCann was not quite four years old when she disappeared from her family's vacation villa in Portugal in 2007. As the years have gone by, her parents--who were at one tim...
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Google May Have To Delete Search Results When Requested
The Court of Justice of the European Union has ruled that Google and other search engines must delete search results at people's request in some cases, and it's up to the search en...
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Google: People Expect Search Ads To Be Locally Relevant
Google is sharing some new research on local search from Ipsos MediaCT and Purchased, which the search giant commissioned in order to get a better grasp on consumers' local search...
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