Ask PollRoll App Aims To Help Users Navigate Through SXSW

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Ask has debuted a new mobile app at SXSW, which a company spokesperson tells WebProNews "combines the instant gratification of a poll with the answer depth and social context of a Q&A service."

"The app will help users in Austin cut through the noise to determine what the best panels, restaurants and parties are and will also help shape how Ask continues to integrate polling functionality into their site after Southby is over," she says.

Features include (as described in an email from the company):

  • Visual polling: Snap a picture and create a poll or browse and engage with high quality, editorially curated polls
  • Get context: Access comments to understand why respondents voted how they did
  • Discover and share: View responses from friends or those in a specific location or browse by recency or popularity
  • “Polling is one of the most engaging and straightforward Q&A formats on the Web – in fact, users in the Q&A community continue to leverage the service as a polling mechanism,” says CEODoug Leeds. “SXSW is the perfect testing ground for us to play with mobile polling functionality, including filters like social connections and location, ultimately shaping how these features are integrated across both our flagship mobile app and site.”

    We spoke with Ask at SXSW last year as well, when they launched their location-based Q&A app:

    The new PollRoll app lets users send polls to friends and people nearby. It's currently available in Apple's iTunes Store. It's only for iOS (i4.0 or higher).

    PollRoll from Ask

    Chris Crum
    Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

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