ApartmentGuide.com has introduced a search tab on its Facebook page.
To find an apartment, visitors to ApartmentGuide’s Facebook page can click on the search tab and enter the city, state or zip code. Price range and number of bedrooms is also an option to narrow the search. Users are offered apartment listings that match search criteria on the Facebook page.
"A significant portion of ApartmentGuide.com users are between the ages of 18-35, aligning nicely with Facebook’s demographics," said Arlene Mayfield, president, Apartment Guide. "Further, Facebook had over 150 million U.S. users in July 2010 with that number expected to grow considerably."
"With roughly 54% of all Internet users projected to be on Facebook as of February 2010, we wanted to make sure that consumers had the means to easily search for an apartment and communicate with their friends and family regarding their apartment search experience on this industry leading social site."
Other new features added to the Facebook page include:
*Share button: Users can share favorite properties with their Facebook friends.
*Like button: Users can like a specific property.
*Facepile: Users who have clicked the Like button on a property details page and are logged into Facebook will have their Facebook profile photo added to the Page’s Facepile.