Angry Birds maker Rovio has announced that it will cut 213 jobs.
In August, the company announced the newest round of job cuts saying it was going to “sharpen its focus” by beginning “employee negotiation on up to 260 redundancies.”
“Rovio Entertainment will restructure and concentrate its activities around three primary business areas: games, media and consumer products. The negotiations applied to the whole organization, excluding those working on the production of the The Angry Birds Movie in the United States and Canada. The company will actively provide career support for those made redundant as a result of the reorganization,” said the company in a statement.
In August, Rovio’s CEO Pekka Rantala admitted that the company tried to do too many things.
“Rovio’s growth and eagerness to explore new business opportunities over the past few years has been exceptional,” said Rovio’s CEO Pekka Rantala. “As a result, we did too many things. In our current financial condition we must now put focus on where we are at our best: in creating magnificent gaming experiences, in producing an amazing animation movie and in delighting our fans with great products.”
“While we have gathered good momentum this year, especially with the launch of the Angry Birds 2 game — downloaded nearly 50 million times in its first month of release — fundamental changes are needed to ensure Rovio succeeds in its global ambitions to be the leading entertainment company with mobile games at its heart,” he adds. “This is personally a difficult decision. However, it is certain that a leaner and more agile Rovio is absolutely necessary to move forward and take the company to new successes in the future. We will work with and support all our employees through this period of change.”
This isn’t the first round of layoffs for Rovio in recent history. Last October, it cut 110 jobs.
In May of 2016, the Angry Birds movie will hit theaters. Will anyone still care about Angry Birds by that time?