Andreessen Horowitz (a16z) has hired Maggie Leung, a well-known journalist, as executive editor as the company doubles down on its media efforts.

Venture capitalists are increasingly looking to handle more of their own media, rather than relying on the press. Andreessen Horowitz has been on the leading edge of that, with a strong focus on speaking directly to its audience from day one. Blog posts, thought pieces, podcasts, op-eds, videos and more have all been an important part of a16z.

The company is expanding its efforts with the hiring of Maggie Leung. Leung previously spent some 20 years as a journalist with The Washington Post, The Wall Street Journal and CNN. Most recently, she built NerdWallet’s content operation from the ground up.

“Simply put, when you find someone like Maggie, you have to work with them,” writes Margit Wennmachers.

“And of course Maggie is joining our outstanding editorial team, led by our wonderful managing editor Amelia Salyers, who hired many of the editors, and of course, the super-talented and incomparable Sonal Chokshi, who continues to guide our voice and editorial vision as our editor in chief. Every piece of content you see or hear has been shaped and edited by the editorial team.”