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For some time now, Google advertisers have been frustrated by a lack of reporting metrics on Universal App marketing campaigns and responsive displa...

The Challenges of Brand Search and PPC

Controlling the search position of your brand is very important to your business. However, this has become increasingly difficult due to changes in Google brand policies that have...

How to Harness the Combined Power of Search and Video to Increase Ad Conversions

One of the most powerful ways for a business to drive sales is via video reviews on YouTube. Earlier this year, Google made that even more effective by combining the power of video...

Google Collaborates With Newsgroups to Show Tabular Data in Search Results

Google just announced that it will be using a new type of formatting for how newsgroups present their data in Search results. This will make it easi...

Snapchat and Amazon Could Be Teaming Up on a New Visual Search Tool

Snapchat is seeking to expand its horizons and utilize its camera to go beyond social media with a new visual search feature. This novel search capa...

Popular Google, FireFox Extension is Secretly Tracking User Activity

A popular browser extension that helps personalize how a website looks has been found to be tracking user activity. The revelation has pushed Google...

Bing Gets New ‘Visual Search’ Feature, Competes With Google Lens

Microsoft is not going to let Google have all the fun. The company has recently unveiled Visual Search for Bing, a feature that's expected to comple...

5 Tips to Help You Optimize Your Website for Voice Search

It took a few years but voice search has finally matured, with Alexa, Siri and other voice-activated helpers now fast becoming the norm instead of a...

Google to Remove HTTPS Secure Indicator in September

The Secure URL label HTTPS will no longer be seen on Google Chrome by September of this year. Google believes that secure websites should be the nor...

Google’s Web Store Spreads Malware Again, 100,000 Users Infected By Malicious Chrome Extensions

Security firm Radware has uncovered malicious extensions believed to infect more than 100,000 Google Chrome users. According to a ...

Google’s Mobile-First Search Indexing Goes Live

Google has announced the rollout of its mobile-first search indexing, after more than a year of testing and experimentation. The move was first deta...

Google Wants to Bring Fast-Loading AMP Technology to the Entire Web

Google has been trying to relieve publisher concerns over its Accelerated Mobile Pages (AMP) technology. On Thursday, the company announced that it wants to make the technology ava...

Google Search is Now Available for iMessage on iOS, Launches Other Features

Google has added some new teaks to its app for iOS users. On Monday,...

Google Rolls Out Hangouts Chat, Set to Compete with Slack and Microsoft Teams

It seems that Google is seriously eyeing a bigger slice of the workplace communications market. Recently, the company announced that Hangouts Chat i...

Net Neutrality Repeal Takes Effect in April, States are Fighting Back with Last-Minute Lawsuits

The days of net neutrali...

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