Customer Relationship Management, or CRM, often gets small business owners eyes rolling. Saleforce recently created a simple, yet effective, video answer to that question targeted...
Amazon had a record Christmas and its own Alexa devices, Echo Dot, Fire TV Stick, Fire tablet and Amazon Echo, lead the way. Sales were up over last year's holiday season an amazin...
We all know that online shopping behavior is tracked in order to increase sales, but what about the behavior of brick and mortar shoppers? The Global Director of Marketing...
Technology is impacting sales in a way never seen before as evidenced by Salesforce's massive integration of artificial intelligence into all of their various clouds and products....
In a major initiative that has been in the works for two years, Salesforce is integrating artificial intelligence into all of its CRM cloud platforms. It enables any business to us...
A ComScore study focusing on podcasting proved to be good news for podcasters and advertising seeking to reach hard-to-reach audiences. In their study commissioned by Wondery, near...
What is the appropriate way to compare the audiences of an online video series and a television series? This controversy can also be called... The Upfronts vs. the Newfronts!
T...
YouTube announced at the Digital Content NewFronts a new product enabling brands to advertise on its fastest-rising videos. The product, called Breakout Videos, identifies videos a...
A new Harris poll, commissioned by Lithium, confirms what everybody knows, millennials hate ads in their social media feeds. What that really means is that they don't want ads to a...
Magna Global, which buys ads for Johnson & Johnson, Coca-Cola, Fiat and others announced at NewFront that they have agreed to buy $250 million in video ads from YouTube....
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