Most Corporations have the advantage of unlimited access to all the features a CRM (Customer Relationship Management) platform offers. Now small bus...
Google and Salesforce have come to an agreement, one that will see the former's G Suites productivity apps directly integrated with the latter's CRM...
Since launching in 2009, WhatsApp has become one of the most popular ways for people to communicate with each other across the globe. Today, the mobile app's active user base is se...
Since Microsoft's $26 billion acquisition of LinkedIn three days after Christmas 2016, little has been heard from what would be Microsoft Dynamic's bold upgrade to the CRM industry...
As the eCommerce industry has matured in sales and reach, it has realized it still has obstacles....namely engaging and persuading real people. To take this on, successful brands h...
Customer Relationship Management, or CRM, often gets small business owners eyes rolling. Saleforce recently created a simple, yet effective, video answer to that question targeted...
Amazon had a record Christmas and its own Alexa devices, Echo Dot, Fire TV Stick, Fire tablet and Amazon Echo, lead the way. Sales were up over last year's holiday season an amazin...
We all know that online shopping behavior is tracked in order to increase sales, but what about the behavior of brick and mortar shoppers? The Global Director of Marketing...
Technology is impacting sales in a way never seen before as evidenced by Salesforce's massive integration of artificial intelligence into all of their various clouds and products....
In a major initiative that has been in the works for two years, Salesforce is integrating artificial intelligence into all of its CRM cloud platforms. It enables any business to us...
A ComScore study focusing on podcasting proved to be good news for podcasters and advertising seeking to reach hard-to-reach audiences. In their study commissioned by Wondery, near...
What is the appropriate way to compare the audiences of an online video series and a television series? This controversy can also be called... The Upfronts vs. the Newfronts!
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