Advertising & Marketing

Etsy Pivots to AI Search Optimization Amid Sales Decline
Etsy Inc., the online marketplace known for handmade and vintage goods, is undergoing a significant pivot in its marketing strategy, moving away from traditional television adverti...
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Tech Giants Revise Overhyped AI Claims Amid Regulator Scrutiny
Shifting Narratives in AI Marketing In a significant pivot, major technology companies are quietly dialing back some of their most ambitious claims about artificial intelli...
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Spotify Launches Audiobooks+ in US: 15 Hours for Premium at $9.99
Spotify's push into audiobooks took a significant step forward this week with the U.S. launch of its Audiobooks+ service, a move that underscores the streaming giant's ambition to...
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Tech Users Ditch Google for Kagi Amid Ads and AI Woes
In a move that echoes growing frustrations across the tech industry, one tech enthusiast recently abandoned Google's dominant search engine in favor of a paid alternative, citing a...
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Roku Launches Howdy: $2.99 Ad-Free Streaming with 10,000 Hours of Content
In a bold move amid the crowded streaming market, Roku Inc. has unveiled Howdy, a new ad-free subscription video service priced at just $2.99 per month, positioning itself as an af...
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Lee Newman Drives GSD&M’s AI-Powered Innovation and Growth
In the heart of Austin, Texas, where tech innovation meets creative flair, Lee Newman has emerged as a pivotal figure in the advertising world. As the newly appointed CEO of GSD&M,...
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Trump’s FCC Scraps Broadband Mandates, Risks Widening Digital Divide
In a significant shift for U.S. telecommunications policy, the Federal Communications Commission under the Trump administration has decided to abandon key efforts aimed at ensuring...
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Fox Launches $19.99 Fox One Streaming Service with NFL, MLB, News
Fox Corporation has set the stage for its entry into the competitive streaming market with the announcement of Fox One, a new direct-to-consumer service poised to deliver a mix...
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Bobbi Althoff’s Viral Rise and Fall: Podcast Fame to 2025 Shutdown
In the fast-paced world of digital media, few stories capture the volatility of viral fame quite like that of Bobbi Althoff, the TikTok personality whose deadpan interviews propell...
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Anthropic’s MCP: Secure AI Access Unlocks Publisher Revenue Streams
In the rapidly evolving world of artificial intelligence, a new protocol is quietly reshaping how media publishers interact with AI systems, potentially safeguarding their content'...
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Non-Endemic Advertising: Redefining Commerce Media Post-Cookies
The Rise of Non-Endemic Advertising In the evolving world of digital commerce, a new frontier is emerging that extends far beyond traditional shopping carts and product pag...
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Anthropologie Launches Maeve as Standalone Brand with Stores and TikTok Push
In a bold move that underscores the evolving dynamics of retail branding, Anthropologie has spun off its popular in-house label Maeve into a standalone brand, complete with dedicat...
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Meta Axes Fact-Checkers, Launches Community Notes Amid Misinfo Risks
In early 2025, Meta Platforms Inc. chief executive Mark Zuckerberg made a pivotal shift in content moderation strategy, announcing the termination of the company's third-party fact...
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Elon Musk Revives Vine Videos on X with Grok AI Integration
In a surprising twist for digital nostalgia enthusiasts and social media strategists, Elon Musk has announced the rediscovery and impending revival of Vine's long-lost video archiv...
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Ahrefs’ Hybrid AI Approach Revolutionizes Content Creation for SEO
In the fast-evolving world of digital marketing, where artificial intelligence is reshaping how content is produced and optimized, one company's approach stands out for its blend o...
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