Advertising & Marketing

SEO and Social Media Matter for Press Coverage
When businesses think about search and social media, a great deal of the time, they are thinking about traffic, customer engagement, and brand awareness. While these are all goo...
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Google Acquires DocVerse, Takes Aim At MS Office
The acquisitive arm of Google reached out again today, and this time, grabbed DocVerse, a company that specializes in the real-time sharing and editing of documents.  The u...
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Bing Maps Gets Biggest Imagery Update to Date
Microsoft is rolling out the largest imagery update to Bing Maps to date, adding 6.7 million square kilometers of new imagery, a representative for Bing tells WebProNews....
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Google Open Sources reMail
A couple weeks ago, Google acquired reMail, a popular iPhone app, and pulled it from Apple's App Store. Now, Google has made it open source. "After looking...
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Yahoo’s Bartz Keen On Making Acquisitions
Believe it or not, Yahoo has a market cap of about $22 billion, and the company intends to put some of that money to good use in the near future.  Carol Bartz stated at the...
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Google Apps Billed As Disaster-Ready Solution
We'll let you decide whether, given the recent loss of life in Haiti and Chile, Google's timing is a little off here.  But for better or for worse, the search giant picked...
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Yahoo Adds Facebook Contact Import Ability
Yahoo Mail users should find it considerably more convenient to get in touch with their friends and acquaintances from now on.  Today, Yahoo and Facebook made it possible f...
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Liveblogging: The State Of The Search Union (Google, Yahoo & Experts)
Watch the Keynote live at live.dev.webpronews.com. At SMX West in Santa Clar...
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Google Exec Gives Desktops Three More Years
Never mind the associated cubicles, desks, chairs, and monitors that, for many people, have become part of everyday life.  A Google exec believes desktop computers will be...
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Facebook And Twitter See Big Mobile Gains
Facebook and Twitter access via mobile browsers has grown by triple-digits in the past year, according to the latest research from comScore. More than a quarter (...
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How Much Is Mobile Going to Change the Search Market?
More people have the web in the palm of their hands than ever before. Smartphone usage isn't exactly slowing down, and for that reason, the search market might get shaken up con...
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Live: Google Keynote at SMX West in Santa Clara
Update: Stay tuned to live.dev.webpronews.com for an exclusive interview it...
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Omniture And Facebook Partner On Ad Data
Online analytics firm Omniture and Facebook said today they have partnered to offer marketers tools to improve Facebook as a marketing channel. Initially the two...
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Yahoo Mobile Europe Manager Quits
Almost exactly one month ago, the Yahoo Mobile Blog launched, and nine new posts have been made since, signaling that the company really is interested in mobile tech.  Unfo...
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Google Talks Marketing Implications of Social Search
It's no secret that Google delivers personalized search results on a user-by-user basis. In fact, software engineer Bryan Horling reportedly said at SMX West in Santa Clara that...
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