One of the most powerful ways for a business to drive sales is via video reviews on YouTube. Earlier this year, Google made that even more effective by combining the power of video...
Words are powerful. For marketers, they can mean the difference between successful conversions or a failed campaign. Certain words can pique a custo...
The number of companies integrating social media into their marketing campaigns has been growing steadily over the past decade. Some businesses even...
The US podcast industry had a great run in 2017. According to the latest joint study conducted by the Interactive Advertising Bureau (IAB) and Price...
Apple co-founder Steve Wozniak announced that he has quit Facebook after deactivating his account on Sunday. He cited growing concern for the lack o...
PayPal is venturing into new territory. The online payments company is reportedly set to offer traditional banking services to their consumers. Feat...
To get the most out of marketing campaigns, it is sometimes necessary to do some tweaking and fine tuning before your ads connect with their targete...
In a surprising, but welcomed, development, Snapchat finally pulled out of its slump to post a boost in revenue and new user growth. The increase be...
Pinterest is not quite a social media behemoth like Facebook and Twitter, but with 200 million users a month, it can certainly hold its own. The pla...
According to a Wall Street Journal article, Facebook, Google and Twitter have hired censorship teams to remove user posted content that German law prohibits. As of January 1, 2018...
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