ContentMarketingNews

Email on Acid recently released the results of a survey of 3,550 professionals (including marketers and developers) from last fall, looking at development, design, and marketing tr...

Facebook Updates Policy on Branded Content, Provides New Tool

Facebook announced updates to its branded content policy that will enable verified Pages to share branded content on Facebook, potentially opening up the social network as a way fo...

Will This New Pinterest Pin Type Benefit Content Creators?

This week, Pinterest announced the launch of a new type of Rich Pin - the How-To Pin....

Marketing Insights on a Key Instagram Demographic

Instagram commissioned a study to analyze how moms use its service, presumably to help advertisers plan their Mother's Day campaigns. It found not only that moms are active on...

For ROI, Email Marketing Makes Big Leap Over Last Year

Salesforce released its 2016 State of Marketing Report, finding that marketers are seeing increased ROI with email, mobile, and social media marketing. The report is based on a sur...

Getting Higher CTR on Your Content on LinkedIn

What's a good way to get more engagement and higher CTR on your content on LinkedIn The short answer is to have your employees share it. Do you encourage employees to s...

Good News and Bad News For Marketing With Instagram

These days, if you're not marketing on Instagram, you're likely missing out, but at the same time, things aren't as rosy in that department as they once were. For those trying to g...

Yahoo Study Looks At Marketing To Generation X

Yahoo has released some new findings from a study on marketing to Generation X. It aims to provide insight into how to better understand people from this generation, their interest...

9 Ways to Get Your Content Published On Authority Websites (Outreach Marketing)

Introduction to Outreach Marketing Outreach marketing is a marketing strategy that focuses on human-to-human connection and consumer psychology to position ideas, brand...

Instagram Gets Big Marketing Improvements

We're not even half way through February yet, and already it's been a major month for Instagram in terms of what businesses and marketers can get out of it. There have been four s...

Businesses In Need of Engagement Overlooking Obvious Tool

For a lot of businesses, getting, maintaining, and especially growing engagement on social media is an ongoing struggle. Throughout this struggle, however, many seem to have forgot...

Will These Make Twitter Marketing More Effective?

Twitter recently introduced a new ad format that encourages users to tweet about brands and increase brand mentions and discussion throughout the Twitterverse for those who use it....

Periscope Gets A Big Upgrade For Marketing

It was only a matter of time. Periscope live streams (and recordings) can now be played right inside of Twitter - from the timeline. This presents more opportunities for businesses...

Salesforce Infographic Looks at Holiday Marketing Trends

Another day, another interesting infographic from Salesforce. Earlier this week, we...

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