B2BMarketingTrends

Companies that seek to expand their market reach to growing populations of customers spending time online have turned in significant numbers to search and social media as market...

Why 2011 Will Be a Huge Year for SMBs

I am declaring 2011 the Year of the Online SMB. For the uninitiated, SMBs are small and medium businesses. They are the Holy Grail for business service providers because...

Facebook’s Ads: Relevant or Missing the Mark?

I've always seen a great deal of potential in Facebook's advertising offering. The premise is that ads are highly targeted based on users' profile information. Theoretically, th...

Yahoo Advertising Solutions Portal Launches

Yahoo is not on top of the world right now; some people are calling for Carol Bartz to be fired, and just about everyone can agree that the company needs to make more money and...

Social Media Changes Event Planning

It used to be you spent five minutes registering for an event, and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social...

Marketing Tips to Promote Your Business in 2010

After a tough 2009, the majority of small businesses have high hopes of emerging from the sales doldrums in 2010. Some 86% of smal...

Online Ad Spending To Outpace Print In 2010

Spending on online advertising and marketing will surpass print in 2010 for the first time, according to a new report from Outsell. Companies will spend $119.6 b...

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