7-Eleven is 88 years old today. To celebrate, the company has declared today Free Slurpee Day. All day today, 7-11-2015, you can walk into a Seven Eleven store and walk out with a free Slurpee of your choice.
7-Eleven vice president of marketing and brand innovation Laura Gordon said in a release, "7-Eleven Day is a celebration, not only of our birthday, but more importantly, of our customers."
The company first introduced Slurpee drinks in its stores in 1966 with wild cherry. Now you can get grape, strawberry, lemonade, orange creme, Hawaiian Punch, dragon fruit, kiwi strawberry, and the new Sour Patch Watermelon
7-Eleven has been giving away free Slurpees on this day every year since 2002. This promotion is joined by "Bring Your Own Cup Day," which was held in April.
HAVEN’T GOTTEN MY FREE SLURPEE YET OMG EMERGENCY STATUS
— Alli Speed (@AlliSpeed) July 11, 2015
"Last year, our Slurpee party was 8 million strong. We expect it could be even bigger this year. Even without the millions of free birthday Slurpee drinks given away, July is the biggest month of the year in terms of Slurpee sales," Gordon said. "What better drink for the hottest month of the year."
I can't believe I'm missing free slurpee day #7eleven
— Hayley Kiyoko (@HayleyKiyoko) July 11, 2015
Some folks are making it their day's fun to hit every 7-Eleven in their area to get a free Slurpee at each one. some are walking, some are driving. The point is to rack up Slurpee points and post to social media as you score with the hashtag #FreeSlurpeeDay.
— Heathyre Perara (@heathyre) July 11, 2015