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Surveys
Social Networks Don't Waste Time, People Do.
Social Media policies of well-known organizations often appear in the news with commentary throughout the Blogosphere, the Twitterverse, etc. There is an ongoing debate about just how restricted social networks should be when it comes to employee use.
Where do you stand on this debate? Share your thoughts.
Consumers Not Happy with Mobile Web Sites
Web app company Gomez, Inc. released the findings of a study on consumer mobile web experiences today, and found that most of them aren't happy with the performance of mobile web sites in general.
Study: Half of Traffic to UK Sites Comes from Online Marketing
The AT Internet Institute conducted a study comparing investments in online marketing campaigns among France, Germany, Spain, and the United Kingdom. The firm's findings are that the UK far exceeds the other three countries in this realm.
Google: IT Departments Moving Toward the Cloud
By Chris Crum
Google has been pushing Google Apps use big time this year. They took out billboard space, and they recently sponsored a survey about IT departments and cloud computing.
The poll covered 1,125 IT decision-makers. Google has prepared an entire report based on the findings, which is available for perusal here (pdf).
Most Enterprises Taking Social Media Seriously
By Chris Crum
Deloitte, Beeline Labs and the Society for New Communications Research have released findings from a study of companies sponsoring online communities. The study found that enterprises are continuing to invest in social media tools and online communities.
Marketers Ignoring Customer Feedback from Social Media
A Social Media Survey conducted on behalf of PRWeek and MS&L by PRWeek and CA Walker found that marketers don't make changes to their products based on customer feedback, despite monitoring feedback being one of the most common business uses of social media in the first place.
The survey found that 70% of marketers say they've never made a change to a product or marketing efforts based on feedback from consumers on social media sites.
54% of Businesses Prohibit Employee Social Media Use
New research from Robert Half Technology indicates that over half of chief information officers (CIOs) do not allow employees to visit social networking sites for any reason while they're at work. This information comes from a survey of 1,400 CIOs from companies around the US with 100 or more employees.
Good Chunk of Holiday Spending Will Be Online
Nielsen has shared some findings from research involving how American consumers intend to spend their money during the upcoming holiday season. About 42% expect to spend less.
Survey: Online News Credibility Increasing
By Chris Crum
For the second year in a row, ARAnet has shared survey results about the news consumption habits of Americans. This year's survey found that Americans are increasingly turning to online sources, as well as radio for their news, while going less to daily newspapers and television.
Companies Struggle with Social Media and Employee Discipline
By Chris Crum
The Society of Corporate Compliance and Ethics (SCCE) and the Health Care Compliance Association (HCCA) have conducted yet another social media-related survey, finding that company policies have not yet caught up with the incredible growth in social media use among employees. The survey looked at what management is doing to manage employee social media use.
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