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Yahoo Creates Canarope
By Doug Caverly
Never mind that, at their closest tips, Canada and Europe are over 1,500 miles apart; in Yahoo’s mind, they’re pretty much one and the same.
TVs Losing Ground As Media Device
The proliferation of cellphones and other devices have carved away some of television's lead as the electronic gadget of choice for media consumption.
Yahoo Edges Out Google In Satisfaction Survey
By Doug Caverly
It’s a safe bet that Google’s employees aren’t too happy; Yahoo has, for the first time ever, beaten them in the University of Michigan’s American Customer Satisfaction Index (ACSI) survey.
RIAA's Newest Enemy: The Social Network
They've been railing against peer-to-peer for some time now, and more recently have put the squeeze on webcasters via royalty hikes, but it looks like the Recording Industry Association of America (RIAA) has added a new foe to its ever-expanding list: social networkers.
Pew: Video Ads More Popular Than Porn
Just six percent admitted to watching or downloading adult videos online in Pew Internet's latest online video survey, which means approximately 84 percent of them are big fat liars.
New Marketing Sherpa SEM Benchmark Survey
By Lee Odden
Marketing Sherpa is running their 4th annual survey for the next Search Engine Marketing Benchmark report.
Marketing to Teens
Yesterday we covered some recent studies to help those of you marketing to teenagers online. Today we have one more:
Snail Mail vs. Email Study Yields Mixed Results
There are a number of questions not readily answerable about this survey, but some of the results make intuitive sense to me at least. The survey was conducted by International Communications Research (ICR) and concludes that customers overwhelmingly prefer promotional messages via snail mail (but that doesn't mean they are persuaded by them).
Sourcing &News Content Blogger Survey
By Sally Falkow
This week Marketwire and the Society for New Communication Research (SNCR) launched a survey to find how bloggers prefer to source and use news content. As a Senior Fellow of SNCR I am conducting and tabulating the survey. We will present the findings later in the year at the SNCR Symposium.
Web Operates At 28,000 Pervs-Per-Second
The US might consume 40% of the world's oil, but also provides almost 90% of the world's Internet porn. A fair trade? Well, let's not get into that debate.
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