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Wasteland 2 Development Video Update Released

Wasteland 2 Development Video Update Released

By Sean Patterson February 11, 2013

In general, the gaming industry is fairly secretive. Developers rarely reveal much about their games until a few months before the launch day, other than the requisite teaser trailer. With the rise of Kickstarter-funded game projects, however, that sort of …

Blogging From The Heart Is Telling Personal, Inspiring Stories To Your Readers Blogging From The Heart Is Telling Personal, Inspiring Stories To Your Readers
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Running a successful blog, especially if you want that blog to be a business, requires a combination of strategies. It’s not just about marketing, branding, and SEO – but also about blogging from the heart. That’s the advice from ProBlogger …

What We Can Learn From International Beer Advertising

It is hard not to enjoy beer marketing. Even if you are not a marketer, this industry always offers creative advertising (particularly on TV) that is fun to watch and spends lots of money doing it. Every year at the Super Bowl, a good number of the Top 10 ads come from beer companies. In other venues beyond sports, beer advertising often promises good times, great parties and generally being able to escape from your daily life into a world of fun, travel and festivities.

Search Marketing: Transform your Channel Strategy

As technology advances and the demands of customers fragment, the task of empowering resellers and distributors with effective and relevant marketing tools becomes more daunting than ever before. To solve these challenges, a handful of forward-looking companies are experimenting with emerging technologies and particularly Search‹to empower their channel partners in an attempt to make them more flexible and responsive to the changing market.

The Channel Challenge

Ask.com still a search engine

Changes to Ask.com to pursue its strongest demographic won’t take away its ability to handle a keyword search.

New York Times Outlines Survival Strategy

Most people are looking for newspapers to either hold on or die – online growth often doesn’t appear to allow for any other options.  But The New York Times Co. actually believes its revenues increased by a small amount in November, and has a positive outlook after that, as well.

Gmail Going Social Already?

Am I crazy or did Gmail drink the Kool Aid really, really quickly? I have never seen this in my gmail account before.

Noteworthy Videos
Basic Keyword Strategy & Tips

Keyword Research Tips

Yang Shares Some Yahoo Strategy

After an earnings announcement that beat Wall Street expectations, Yahoo CEO and co-founder Jerry Yang revealed a little more of what he thinks the company needs to do.

AOL’s Firing Strategy The Subject Of Ridicule

You may not have much use for AOL as a corporation, but its employees, as people, probably deserve some applause – they’re handling a huge round of layoffs quite well.

SEM Strategy: Don’t Look Like a Duck?

Eric Enge’s extensive discussion of hidden text and its dangers illustrates a key issue for anyone working on a search marketing strategy. (Hat tip seroundtable.com)

There’s No Such Thing as Half way Optimal

Just a quick rant for those who would rather debate than execute and implement.

Tuesday? New Technorati Strategy

As you can read in a number of different places this morning, Technorati — the ailing blog-search engine that recently lost its CEO, Dave Sifry — has come out with a new offering known as Technorati Topics, which appears to be a scrolling list of blogosphere posts chosen by the team at Technorati, based on a bunch of criteria that we aren’t really told a lot about.

Forrester Hires Leading Web Strategy Blogger

Forrester Research have just added another strong player to their social media practice with the hiring of notable web strategist blogger Jeremiah Owyang.

How To Waste Your Search Budget
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Companies that buy search advertising may be flushing away part of their budgets as they bid on brand keywords they probably don’t need.

Advertise Better By Advertising Less

Matt Haughey dug around in his site analytics and found out he might be able to make more ad revenue by not showing ads to his most ardent visitors.

Yahoo Connects Re-Org To Mission
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The minor shuffling Yahoo undertook last year saw the formation of three divisions to oversee the company’s operations. Yahoo Network Division head Jeff Weiner explained how it’s going to work.