All Posts Tagged Tag: ‘Social Media’

FTC Doesn’t Like When You Ask Employees To Tweet Promotional Content Without Disclosure

Ad agencies may want to steer clear of asking employees to post positive messages about clients without disclosing their affiliation with campaigns. The Federal Trade Commission may not take too kindly to it. Last week, Sony Computer Entertainment America reached a settlement with the FTC over charges that it deceived consumers with false advertising claims about the “game changing” technological …

Read More

Google+ Now Lets You Pin Posts Too

You can now pin Google+ posts to the top of your profile or brand page. Such a feature has been available on Twitter and Facebook for quite some time, but now Google’s not-dead social network will enable you to do the same. Google’s Dennis Troper announced the functionality in a Google+ post, saying: People often have posts that they want …

Read More

Is Social Media Very Good For Ecommerce Conversions?

Social media might not be all that great for ecommerce. At least not yet. Sure, it’s wonderful for branding and general marketing, but as far as getting actual conversions, the channel is severely lacking, according to some sources. Do you see significant conversions from social media referrals? How does it stack up to other channels like search and email? Let …

Read More

Tumblr Gets A Buy Button, Partners With Etsy, Artsy, Kickstarter, DoSomething

Tumblr is the latest social media platform to add a buy button enabling users to purchase items from posts. As you may know, such a feature is currently being tested by both Facebook and Twitter. Tumblr has partnered with Etsy, Artsy, Kickstarter, or DoSomething for the feature, which isn’t limited to the word “buy,” but also includes “pledge,” and reportedly …

Read More

Twitter Adds Photo Filters On iOS, Android

In what might be considered another anti-Instagram move from Twitter, the company is rolling out new photo filter options on its mobile apps for iOS and Android. The company didn’t make a huge announcement about it, but mentioned it in a tweet from its Twitter Mobile account (via TNW): We're rolling out new filters to spice up your photos. Download …

Read More

Twitter Makes Efforts To Combat Harassment

Twitter just announced that it’s making some changes to how it handles harassment, which has become a pretty big problem on the Internet at large, but especially on Twitter where most interaction is public. Specifically, Twitter is improving its in-product harassment reporting and blocking features. Twitter explains in a blog post, “Everything that happens in the world, happens on Twitter …

Read More

Facebook Launches Mobile App Ad Improvements

Facebook announced new buying, creative, and targeting options for mobile app ads aimed at helping marketers more effectively advertise during the holiday season, and presumably getting them to spend more money. For one, marketers can now buy Facebook mobile app ads with guaranteed reach and frequency. “This allows advertisers to boost awareness while controlling how often someone sees an ad,” …

Read More

Bing Reveals Top Searches Of 2014

Bing has released its top searches of 2014. “Each year, billions of searches on Bing.com reveal the people, moments and events that captivate people’s attention,” a Bing spokesperson tells WebProNews in an email. “From celebrities, to sports controversies, to top apps and vacation spots, Bing’s top searches reveal a unique, behind the scenes look at the people, moments and events …

Read More

Pinterest Android App Gets An Update

Pinterest recently gave its iOS app a significant overhaul. Now, the company announced its Android counterpart’s update. Android users will find simplified navigation, some visual tweaks, and a quicker start-up time. Here’s a quick look at the before and after: The update is rolling out. It also includes some bug fixes. Earlier this month, Pinterest launched a new look for …

Read More

Vine Keeps You From Missing Your Favorites

Twitter’s Vine announced the addition of a new favoriting feature, which allows you to select your favorite accounts, so you won’t miss Vines from them. You’ll see a little star icon in the top right corner of users’ profiles, which you simply tap to add them to your favorites. When you favorite an account, you’ll get push notifications from the …

Read More

Big Facebook Spenders Get Special Ad Tool ‘Grapevine’ [Report]

Facebook reportedly has a marketing program called Grapevine, which it shares with some of its highest-paying advertisers, that gives those advertisers access to unprecedented user data on an anonymous basis. This is according to AdWeek, which cites anonymous sources, and reported on a similar offering as far back as 2012. Facebook is explicitly inviting brands to the program based on …

Read More

Page 12 of 83« First...«1011121314»203040...Last »