All Posts Tagged Tag: ‘SMX Advanced’

Mobile Site Speed To Be A Google Ranking Factor?

Google has clearly had it with sites that have lackluster mobile experiences. This week, the company took to its Webmater Central blog to discuss “several ranking changes” it’s preparing for sites not configured for smartphone users. But that’s not all. Google’s Matt Cutts spoke at SMX Advanced on Tuesday evening, and implied that Google might roll out a version of …

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Google Tests Structured Data Error Reporting In Webmaster Tools

Google’s Matt Cutts revealed in a Q&A at SMX Advanced on Tuesday night that Google is rolling out a test of a “structured data dashboard,” according to Search Engine Land. Barry Schwartz writes that he announced “a new beta application is testing within Google Webmaster Tools named the Structured Data Dashboard”. Google actually announced the launch of the Structured Data …

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Google: We Haven’t Updated Panda For A Month And A Half

Back in March, Google launched a Panda refresh. This is something they’ve done numerous times since first launching the update back in early 2011. There was something special about this particular refresh, however, because it marked the beginning of a new era of Panda in which Google will keep the update going regularly, without announcing all the refreshes. “Rather than …

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Here’s The Matt Cutts Discussion From SMX Advanced

Matt Cutts participated in a Q&A session with Danny Sullivan at the SMX Advanced conference. SMX has now made the video available to all via its YouTube channel, so if you couldn’t make the conference, here you go: Cutts discusses a variety of things during the session, but he also announced that Google is now rolling out a new algorithm …

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Matt Cutts: Nofollow Links Are Small, Single Digit Percentage Of Links On The Web

Google’s Matt Cutts recently downplayed the significance of social signals in search, compared to links. Search Marketing Expo uploaded a new video to YouTube, featuring a discussion between Cutts and moderator Danny Sullivan, in which he talks about the notion that social signals have replaced links. In short, while social signals may gain power in time, links are still pretty …

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Google Will Soon Ignore Links You Tell It To

Google’s Matt Cutts gave a keynote “You and A” presentation at SMX Advanced this week, and mentioned that Google is considering offering a tool that would let webmasters disavow certain links. Would you find such a tool useful? Let us know in the comments. Matt McGee at SMX sister site Search Engine Land liveblogged the conversation. Here’s his quote of …

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Matt Cutts Gives An Update On Penguin

Googe’s Matt Cutts participated in a keynote discussion at SMX Advanced, and as you might have guess, the topics of Google’s Penguin and Panda updates came up more than once. Matt McGee liveblogged the event for the SMX-affiliated Search Engine Land, and quoted Cutts throughout. Cutts also answered a bunch of questions on Twitter, so some of those tweets will …

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Matt Cutts: Google Doesn’t Use Bounce Rate

There’s been a lot of talk over the years (especially post Panda update) about whether or not Google uses bounce rate as a ranking signal. In fact, even this morning at SMX Advanced in the SEO Periodic Table session, the topic came up. Here are a couple of tweets from an attendee of that session: Follow @CliffyKOnline Cliff Karklin @CliffyKOnline …

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SMX Advanced: The Mad Scientists Of Paid Search [Takeaways In Tweets]

Following the “Periodic Table of SEO” session at SMX Advanced today, was the Mad Scientists of Paid Search session. SMX’s description of the session says, “Our mad scientists emerge from their PPC labs, where they’ve been assembling keywords words, bidding strategies and other assorted parts into monster PPC campaigns. Attend this session to see how they’ve successfully enhanced paid search …

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SMX Advanced: The Periodic Table Of SEO: 2012 Edition [Live Twitter Reaction]

SMX Advanced is officially underway in Seattle, and the first session was: The Periodic Table Of SEO: 2012 Edition. SMX’s official description for the session is as follows: We introduced the Periodic Table Of SEO last year at SMX Advanced. Since then, new elements have been discovered, such as a penalty for pages top-heavy with ads or boosts for being …

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Matt Cutts To Keynote SMX Advanced, Leaves Panda, Florida Apparel At Home

SMX Advanced gets started on Tuesday in Seattle. In what many, I’m sure, will consider the highlight, Google’s Matt Cutts will keynote. Here’s what the SMX site says about it: Google software engineer Matt Cutts will be returning to SMX Advanced in 2012. As the head of Google’s web spam team, Matt’s been dealing with webmaster issues for Google since …

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