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Yelp Documentary: The Plot Thickens [Updated]

Yelp Documentary: The Plot Thickens [Updated]

By Chris Crum March 25, 2015

As previously reported, last week, Prost Productions announced a new documentary project called Billion Dollar Bully, which dives into the infamous Yelp “extortion” allegations that have persisted for at least six years. The basic story that we’ve seen brought up …

Here’s An Hour of Google Helping Small Businesses Here’s An Hour of Google Helping Small Businesses

If your’e a small business still trying to navigate this thing we call the web and to figure out how to best get Google to treat your site well, you might want to watch the latest video from the Google …

Google Tests B2C Chat From Search Results Google Tests B2C Chat From Search Results

Google is testing a new feature for businesses, which would enable them to live chat with prospective customers when the user finds them in search results. The feature appears to have been first spotted by Matt Gibstein, who pointed it …

Franchise SMBs To Spend 1/2 Of Ad Budgets Online Franchise SMBs To Spend 1/2 Of Ad Budgets Online

Franchise small and midsize businesses plan to spend about half of their annual ad budgets on digital, according to a new report from BIA/Kelsey. It found that these businesses, on average, spent $87,165 on advertising and promotion during the 12 …

Google Adds Call-Only Campaigns To AdWords Google Adds Call-Only Campaigns To AdWords

Google announced the launch of new call-only campaigns for AdWords. These let businesses reach customers by prominently showing their phone number, business description, and a call button on the search results page. “People are living their lives online and engaging …

Revleap Aims to Crowdfund Yelp Defense Revleap Aims to Crowdfund Yelp Defense

As previously reported, Yelp recently filed a lawsuit against a company called Revleap, claiming to “take a stand against misleading ‘reputation management’ companies”. Revleap, which seeks to get businesses a “large constant flow of positive reviews that stay on top …

Revleap Says Yelp Claims Completely False Revleap Says Yelp Claims Completely False

Last week, Yelp said it was “taking a stand against misleading ‘reputation management’ companies,” as it filed a lawsuit against a company called Revleap, which it said is a scam, and puts small businesses at risk because of the Yelp …

Yelp ‘Takes A Stand To Protect Business Owners’ Yelp ‘Takes A Stand To Protect Business Owners’

Yelp filed a lawsuit against a company called Revleap, which it says is a scam, and puts small businesses at risk because of the Yelp Consumer Alert program as well as federal and state regulation. Revleap has fired back, saying …

Yelp Is Beefing Up Its Sales Staff Yelp Is Beefing Up Its Sales Staff

Yelp released its earnings report for the fourth quarter and full year 2014 on Thursday, and as previously reported, the company grew its local advertising accounts by 48% over the course of 2014. Yelp execs discussed the progress of its …

Yelp Grew Local Advertising Accounts 48% Over 2014 Yelp Grew Local Advertising Accounts 48% Over 2014

Yelp just released its earnings report for the fourth quarter and full year 2014. Net revenue for the quarter grew 56% year-over-year as the company grew local advertising accounts by 48% to approximately 84,000. To be clear, Yelp considers local …

Smaller SMBs Afraid To Increase Online Budgets Smaller SMBs Afraid To Increase Online Budgets

Last month, BrightLocal released some research looking at SMBs’ marketing strategies and budgets. It found that 34% of respondents allocate less than 10% of their marketing budgets to online channels while 50% allocate less than 30% and only 29% allocate …

Twitter Advertising Just Got Easier For SMBs Twitter Advertising Just Got Easier For SMBs

Twitter just announced a new ad offering aimed at small and medium-sized businesses. It’s called Quick Promote, and lets advertisers promote their best performing tweets from the Tweet Activity dashboard. “Since we launched our self-service ad platform in 2013, we’ve …

Mari Smith Talks On Utilizing New Facebook Features Mari Smith Talks On Utilizing New Facebook Features

Over the past year, Facebook has crushed the organic reach of the posts published by many Pages. It’s harder than ever to get exposure in the News Feed without paying for it. Still, Facebook has launched new features, including tools …

Yelp Slaps 85 Businesses With Consumer Alerts Yelp Slaps 85 Businesses With Consumer Alerts

Yelp just announced that it’s releasing a new round of Consumer Alerts, slapping big warnings on top of the pages of 85 businesses. These businesses, Yelp says, are either attempting to buy or offer rewards for positive reviews or have …

How SMBs Can Deal With Facebook’s News Feed Changes How SMBs Can Deal With Facebook’s News Feed Changes

In November, Facebook warned businesses that more change was coming to its News Feed algorithm in January. This followed about a year of steady organic Page post reach decline for many of them. The new changes demote posts Facebook deems …

Yelp Filter Not Catching Biased Reviews Yelp Filter Not Catching Biased Reviews

It may be a new year, but there are still problems with Yelp’s review filter. We’ve been tipped to some research finding reviews featuring promo codes, which would seem to violate Yelp’s guidelines, showing up for Uber and Lyft, as …

Google Rolls Local Update Out To More Countries Google Rolls Local Update Out To More Countries

Back in July, Google launched an algorithm update that shook up local search results in the U.S. While Google never gave it an official name like Panda or Penguin that we’re aware of, Search Engine Land started calling it the …