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All Posts Tagged Tag: ‘small business’

Yahoo Small Business Gets Name and Ownership Change

Yahoo Small Business Gets Name and Ownership Change

Yahoo announced that Yahoo Small Business is being rebranded as Luminate, and will belong to a new company called Aabaco Small Business, LLC, which is currently owned by Yahoo, but will become owned by Aabaco Holdings, Inc. when Aabaco is spun off from Yahoo to its shareholders. The spin-off was announced last month when Yahoo announced its SEC filing for …

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Yelp Reveals New Small Business Council

Yelp Reveals New Small Business Council

Yelp announced a new line-up for its Small Business Advisory Council. The company put a call out to business owners back in June seeking volunteers, which it said should be Yelp aficionados who wish to act as representatives for business owners around the world and share insights with Yelp execs. Much of the council is made up of people who …

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Instagram Ads For Businesses Of All Sizes Coming In The Fall

Instagram Ads For Businesses Of All Sizes Coming In The Fall

Last month, Instagram announced some new ad formats and ad targeting options and that it would open up its ad platform to businesses of all sizes in the coming months. eMarketer has a new interview with Jim Squires, the director of marketing operations at the company, and he says Instagram ads will be available to all this fall: We’ve spent …

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Google Shows More Local Business Results Than Bing Or Yahoo

Google Shows More Local Business Results Than Bing Or Yahoo

According to a new report from local search marketing company BrightLocal, Google is more generous to local businesses than other search engines. Google, it says, displays more local pack results than Yahoo or bing, and is most confident inn the quality of its local data compared to Yahoo or Bing. Still, local businesses are being squeezed out of organic positions …

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Google Makes It Easier For People To Review Businesses On Mobile Devices

Google Makes It Easier For People To Review Businesses On Mobile Devices

Google has made it easier for people to review businesses using their mobile devices. A tweak to Google’s functionality in mobile browsers has made the process simpler, and that could lead to more reviews for businesses. We’ve seen Yelp become increasingly mobile as mobile unique visitors grew 29% year-over-year while desktop visitors declined. This was two years after the company …

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Small Businesses Regret Not Doing More Of This

Small Businesses Regret Not Doing More Of This

Branding is a key component to a successful business, and that includes when your’e first starting out. It seems a lot of businesses regret not spending more of their efforts on branding in the early days. Do you regret not putting more focus on branding? How high of a priority is it to you now? Share your thoughts in the …

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Facebook Challenges Pages To Get Better At Response Times

Facebook Challenges Pages To Get Better At Response Times

For weeks (at least), some Facebook admins have been getting a feature on their Pages that show how well they’re doing when it comes to responding to messages from fans. Facebook appears to be taking things even further now. Now some admins are seeing messages from Facebook accompanying the feature, telling them they an earn badges for doing well. AdWeek …

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Yelp Tells Businesses How To Respond To Reviews

Yelp Tells Businesses How To Respond To Reviews

Businesses have a tricky relationship with Yelp. On the one hand, it can be a great way for customers to find a business, and a positive Yelp presence can encourage the customer to actually visit. On the flipside, negative reviews can be very damaging, and have led to plenty of defamation suits. Do you interact with negative reviews of your …

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Etsy Expands Entrepreneur Program

A couple years ago, Etsy partnered with the city of Rockford, Illinois to develop an entrepreneur training program for the “Etsy economy”. It’s called the Etsy Craft Entrepreneurship Program. In 2015, Etsy is a public company, and the program is in many more locations now, including Dallas; Watsonville, California; Chattanooga; Albany; Newark, New York City; Albuquerque; St. Petersburg; Oldham, UK; …

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Alibaba Wants To Help US Small Businesses Sell More In China

Alibaba Group founder and Executive Chairman Jack Ma wrote an article for The Wall Street Journal in which he talked about the company’s strategy for the U.S. market. According to him, it’s “simple and clear” in that it wants to help U.S. entrepreneurs and small business owners, as well as businesses of all sizes, sell goods to a growing Chinese …

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Why You’re Probably Not Meeting Customers’ Expectations On Social Media

Businesses are falling behind on consumer expectations when it comes to social media. This isn’t anything new, but there is a new study out about it. The Northridge Group is sharing survey results finding that social media is basically being used a last resort with twenty-six percent of consumers turning to these channels when they can’t reach a rep through …

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Facebook Offers Place Tips To U.S. Small Businesses

You know how Facebook has been doing a lot of things that cater to small businesses lately? That continues as the company starts to roll out a major way for brick-and-mortars to get relevant content in front of potential customers. Facebook announced that it’s expanding Place Tips support to SMBs across the United States. This enables customers to better engage …

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