WebProNews

SES - Mobile Search Battle Royale

Mobile Search Battle Royale: The search wars are going mobile. With mobile carriers working with advertisers, Web giants looking to extend their brands into mobile, and Yellow Pages or Directory Assistance players getting into mobile, the stage is set for a battle royale.

SES - Metrics Challenges & Measuring Success

Meet the Web Analytics Players: Vendors from major web analytics services each cover different metrics challenges plus answer questions about measuring success and their tools in general. Moderator: Frank Watson, Head Search Marketing, FXCM Speakers: Chris Knoch, Principal Consultant, Omniture, Inc, Thomas Grant, Director - Internet Marketing Solutions, Unica Corporation, Kristen Nomura, Sr. Account Manager, Google Analytics.

SES Chicago: Online Retail And SEO

There is money being left on the table by online retailers, as many have not made the most out of their search engine optimization opportunities.

SES Chicago: Soaring Through Universal Search

Searchers represent a valuable commodity to search engines, and the keen-minded technologists behind the algorithms want to make search sites as useful as possible, no matter what the query.

SES Chicago: Igniting Viral Campaigns

This week WebProNews is at SES Chicago covering the conference. Stay here for all your SES coverage. In the session "Igniting Viral Campaigns" Bill Hanekamp, CEO of The Well got things started by saying, "I get really nervous in front of SEO people, because I'm a marketing guy." He said the content you provide should be: 1. Entertaining 2. Relevant 3. Timely 4. Exclusive

Off to Speak at SES Chicago

Brrr!  I am off to Chicago in the morning to speak at SES. Temperatures below freezing and snow already on the ground.  For a little African lizard like me used to blazing heat it's way too cold.  I bought myself some thermal underwear and pulled out my down parka and off I go.

SES Interview with Heisler & Kevin

What we have for you today is a double scoop, double feature and two times our regular interview spunk involving Kevin Ryan, Global Content Director for Search Engine Strategies and Search Engine Watch and Kevin Heisler, Executive Editor of Search Engine Watch. I’ll have to say, there are a few gems in this one, so read on:

PubCon Las Vegas, SES Chicago To Collide

WebmasterWorld and Incisive Media will run their December conferences on the same dates, with potential speakers, sponsors, and attendees left with the decision of where to go. PubCon, SES Chicago To Collide

Optimizing and Distributing with Feedburner

While at SES in Chicago, I got to hear Rick Klau of Feedburner talk a few times. While listening to him, I realized that Feedburner's services are well worth the free account; not to mention the paid account.

SES: Compare This, Shopper!

One in three online users visit a comparison shopping engine during the holidays, and Internet entrepreneurs should understand how they differ from conventional search engines. Our Chris Richardson took in the discussion of these services at SES Chicago.