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Matt Cutts On Creating More Content For Better Google Rankings Matt Cutts On Creating More Content For Better Google Rankings
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You may think that having more webpages increases your chances of getting better Google rankings. Well, you might be right. Kind of. This is the topic of the latest Google Webmaster Help video from Matt Cutts. “I wouldn’t assume that …

Google Is Apparently Reducing Authorship In Results Google Is Apparently Reducing Authorship In Results
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Matt Cutts spoke at Pubcon in Las Vegas, discussing numerous SEO topics as usual. Bruce Clay has a pretty good basic recap here. You can see 25 minutes of his speech here: There doesn’t appear to be a whole lot …

Did Google Make The Right Call With This Algorithm Change? Did Google Make The Right Call With This Algorithm Change?
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Google recently launched an update to its algorithm to take action against sites that post mugshots of people, and charge money to have them removed. While the move could go a long way in keeping people’s online reputations from suffering …

How Google Evaluates The Merit Of A Guest Blog Post How Google Evaluates The Merit Of A Guest Blog Post
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It’s Matt Cutts video time again. This time, he answers the question: “How can I guest blog without it looking like I pay for links?” “Let’s talk about, for example, whenever we get a spam report, and we dig into …

Matt Cutts Talks Having Eggs In Different Baskets Matt Cutts Talks Having Eggs In Different Baskets
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In today’s Webmaster Help video, Google’s Matt Cutts has to explain that Google always adjusts its search results, and always has, and why you shouldn’t put all your eggs in one basket. It’s times like this when one realizes that …

Google Hummingbird And Structured Data: Is There A Connection? Google Hummingbird And Structured Data: Is There A Connection?
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There has been a lot written about Google’s Hummingbird algorithm since it was announced. Unfortunately, very little of it comes in the form of reliable facts that really give anybody a solid understanding of what they can do to help …

Matt Cutts On Geo-location: Just Treat Googlebot Like Every Other User Matt Cutts On Geo-location: Just Treat Googlebot Like Every Other User

In the latest Google Webmaster Help video, Matt Cutts responds to a question about geo-location: Using geo-detection techniques is against Google, I am offering the useful information (price, USPs) to the users based on the geo-location. Will Google consider this …

Google Penguin Update 2.1 Is Bigger Than Your Average Penguin Refresh Google Penguin Update 2.1 Is Bigger Than Your Average Penguin Refresh
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Google’s Matt Cutts announced late on Friday that Penguin 2.1 was launching, affecting roughly 1% of searches “to a noticeable degree.” Did you notice? Has the update had any impact on your own rankings (positive or negative)? Let us know …

Matt Cutts Tells You Why Your Site’s PageRank Isn’t Changing (Kind Of) Matt Cutts Tells You Why Your Site’s PageRank Isn’t Changing (Kind Of)
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The question of whether or not Google Toolbar PageRank is dead has come back around, as Google’s Matt Cutts indicated the other day that we’re not likely to see an update before the end of the year. This Twitter exchange …

SEO That Helped NYT Investigate Mugshot Sites Shares Further Insights Into Their Rankings SEO That Helped NYT Investigate Mugshot Sites Shares Further Insights Into Their Rankings
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In case you haven’t heard by now, Google pushed out an update late last week aimed at demoting shady sites that prey on people who have publicly available mugshots, and charge them to have the images removed. The New York …

Google’s ‘Mugshot’ Update Misses New York Times’ First Example Google’s ‘Mugshot’ Update Misses New York Times’ First Example
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Google pushed out a new algorithm update late last week (in addition to Penguin) aimed at penalizing sites that profit from public mugshots by making people who appear in them pay to have them removed. It’s been described as a …

Matt Cutts Indicates You Should Not Hold Your Breath For A PageRank Update Matt Cutts Indicates You Should Not Hold Your Breath For A PageRank Update
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Back in August, we discussed Google’s lack of a toolbar PageRank update, and speculated that it might simply be dead. Based on recent comments by Google’s Matt Cutts, we’re still leaning towards this. Barry Schwartz points to a Twitter response …

Google Launches Update To Demote Shady Mugshot Sites Google Launches Update To Demote Shady Mugshot Sites
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As previously reported, Google announced the launch of Penguin 2.0 on Friday, but that’s not the only algorithmic change the search giant has reportedly pushed out. Sometime late last week, they also pushed an update to demote mugshot sites that …

Google Gives Advice On Making Your Site Available In More Languages Google Gives Advice On Making Your Site Available In More Languages

Google has released a new video aimed at helping webmasters make their sites available in more languages. The latest Webmaster Help video comes from Developer Programs Tech Lead Maile Ohye. Specifically, the video discusses details about rel=”alternate” and its implementation …

Google: Don’t Use Nofollow On Internal Links Google: Don’t Use Nofollow On Internal Links
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In the latest Webmaster Help video, Google’s Matt Cutts discusses the use of rel=”nofollow” on internal links, addressing the following user-submitted question: Does it make sense to use rel=”nofollow” for internal links? Like, for example, to link to your login …

Is Google Dumbing Down Search Results? Is Google Dumbing Down Search Results?
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There has been an interesting discussion about Google and search quality this week thanks to comments made by a Googler who suggested that a site with higher quality, better information is not always more useful. Wait, what? Hasn’t Google been …

Hummingbird Is Google’s Biggest Algorithm Change In 12 Years Hummingbird Is Google’s Biggest Algorithm Change In 12 Years
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Let’s get one thing straight right up front. Hummingbird is not a new algorithm update like Panda or Penguin. It’s a new algorithm. Panda and Penguin are parts of the bigger algorithm. Hummingbird is the actual bigger algorithm. Google has …

Google Hummingbird Algorithm Said To Be Biggest Overhaul Since Caffeine Google Hummingbird Algorithm Said To Be Biggest Overhaul Since Caffeine
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Google made a bunch of search-related announcements today. Most of them were discussed in a blog post on the company’s Inside Search blog, but the one that most readers will probably be interested in more than anything was not mentioned …

Google Launches New Knowledge Graph Tools, ‘Hummingbird’ Algorithm & More Google Launches New Knowledge Graph Tools, ‘Hummingbird’ Algorithm & More

Google announced some new features today in celebration of its fifteenth birthday. First off, Knowledge Graph has a new comparison feature and new filters. “We keep expanding features of the Knowledge Graph so it can answer more questions—even those that …

Keyword Planner Alternatives For Keyword Research: Who Will Rise To The Challenge? Keyword Planner Alternatives For Keyword Research: Who Will Rise To The Challenge?
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With the rise of ‘Not Provided’ and the recent death of the beloved Google Keyword Tool, it’s clear that the biggest player in search is trying to reduce SEOs’ obsession over keywords. These changes also reflect Google’s increase in monetization …

Don’t Worry About Google Penalties From Invalid HTML (At Least for Right Now) Don’t Worry About Google Penalties From Invalid HTML (At Least for Right Now)
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Ever wonder how the quality of your HTML is affecting your rankings in Google? Well, at least for the time being, it’s not having any effect at all, regardless of how clean it is. Google’s Matt Cutts said as much …