Google Search Algorithm Update on October 16th Looks Like a Big One

SEO expert Barry Schwartz said that he sees “lots of signals” that the recent October 16 Google algorithm update was a “big one.” Barry also talked about a Webmaster Hangout this morning with Google’s John Mueller.

Eric Enge Says Google’s Two Most Important Ranking Factors Are Still Content and Links

SEO is constantly changing but search ranking expert Eric Enge still says that everything else should take second priority to content quality and links. Eric explains how the Google Ranking Score intersects with the Google Content Score which results in a Google Link Score.

SEO 2018 is All About Branded Search Queries

SEO pioneer and Moz co-founder Rand Fishkin was recently asked about the future of SEO and how SEO agencies and marketers should adjust to these changes.

5 SEO Trends Digital Marketers Should Not Ignore in 2017

Anyone who has worked in the SEO field for a while would surely know that there is no fixed rule in the game. To consistently outperform your rival, it is necessary to master the trends as they come or be…

SEO Vs. PPC: How to Make the Right Choice

Most successful online businesses typically aim to make maximum profits. To reach this goal, these businesses greatly rely on SEO (Search Engine Optimization) and PPC (Pay Per Click) to drive traffic. The more people that visit your site, the better…

How Social Media Marketing Improves Your Google Rank

In boosting your search engine ranking, it’s almost criminal to exclude social media marketing, especially given its pervasive presence online. Last year, nearly 70% of people worldwide used social media in one form or another. Also in 2016, 2.34 billion…

Google Explains How It Establishes a Crawl Budget for Your Site

If you’ve never heard of a “crawl budget” you’re not alone. It’s actually something that most publishers don’t have to worry about, as long as your pages tend to be crawled by Googlebot the same day that they’re published. Also,…

5 Reasons Adding a Number to Your Blog Post Titles Increases Page Views

You should add a number to at least half of your blog posts according to a successful small business marketing blogger. What he really means is that list formatted posts, such as 4 Best Ways to Make Money Blogging, 10…

eBay Browse Pages Make it SEO Friendlier

eBay announced last week that in order to make their Google links more SEO friendly they have created “browse pages.” They said that in the past, a click from a search result to eBay would often be to an eBay…

Google Says “Don’t Worry About Links”

Links are a topic on the mind of every webmaster, search marketer and entrepreneur, especially as it relates to ranking in Google search results. The funny thing is, Google really, really doesn’t want you to worry about links, because of…